Category: News

Coupa, the margin multiplier company, unveiled over a dozen AI-driven innovations – amounting to more than 100 throughout the platform – to help companies optimize process efficiency, improve productivity, and make it easier for employees to do their jobs, freeing them up to work on higher-value initiatives.

Contentful, a leading composable content platform trusted by more than 4,200 customers, today announced it has signed a definitive agreement to acquire Berlin-based Ninetailed, the pioneer of structured content personalization and experimentation. This move will allow Contentful to offer its customers a scalable, AI-driven personalization solution that’s already integrated…

CallRail, the AI-powered lead intelligence platform, today announced a partnership with ServiceTitan, a leading software platform built to power the trades. The integration will allow mutual customers – including those in HVAC, plumbing, pest control and electrical – to access valuable information about their prospects and customers. The integration will…

Optimove announced partnerships with gamification leaders Captain Up and Gamanza Engage (a business unit within Gamanza Group AG), delivering a first to iGaming and Sports Betting operators: AI-orchestrated gamification. Optimove is the #1 CRM Marketing Solution used by iGaming and sports betting operators. 

In this first edition in this internationally best-selling series of books on marketing technology concepts and platforms, Digital Experience Platforms are explored and demystified. The book explores marketers’ need to find the best DXP for their brand, as well as the roles a Digital Experience Platform should play, the…

AI has evolved immensely over the past year. The technology that disrupted the workplace in early 2023 has now become an integral part of daily workflows across organizations worldwide. Teams are leveraging AI more than ever to enhance productivity without increasing overhead costs. 

A federal judge ruled that Google has illegally monopolized the search market, handing the government “an epic win in its first major antitrust case against a tech giant in more than two decades,” reports Bloomberg Law.

Cogito, a leader in real-time AI coaching and guidance for the enterprise, announced survey results that reveal insights into consumer preferences when it comes to engaging with artificial intelligence (AI) during the customer service experience. The findings confirm that consumers are embracing the personalized sales experience AI offers, but…

Optimizely, a leading digital experience platform (DXP) provider recently announced the launch of its SaaS CMS, featuring the all-new Visual Builder.

CallRail, the AI-powered lead intelligence platform, is celebrating the one-year anniversary of their innovation program, CallRail Labs. CallRail Labs’ innovative approach speeds the time to get AI innovation into the hands of customers while providing CallRail valuable insights and feedback, ensuring customers receive the most impactful AI-driven capabilities.