Category: News

Gong, the revenue AI company, shared the results of its inaugural annual report, The State of Revenue Growth 2025, which shows that revenue organizations are returning to growth after years of decline. In particular, organizations that already use AI are experiencing more of a rebound, with 29 percent higher revenue…

First Conversational AI dedicated to women’s health is now available through the Willow App to offer expert-backed guidance on feeding, motherhood, women’s health, and more

GMS, the AI-driven  communications solutions company for global enterprises and Mobile Network  Operators (MNOs), rolls out Generative Response Ads, a disruptive innovation that  enables consumers to engage in real-time conversations directly within ad spaces.  This format creates new opportunities, where ads evolve beyond static displays to  deliver dynamic, two-way…

Optimizely, the leading digital experience platform (DXP) provider, today announced its PaaS & SaaS CMS and its Web & Feature Experimentation products are now HIPAA-enabled, meeting guidelines set forth by the Health Insurance Portability and Accountability Act. Optimizely will now also act as a Business Associate when partnering with…

eTail Palm Springs, the premier event for e-commerce and digital marketing retail innovators, returns from Feb. 24 – 27, 2025, at the JW Marriott Desert Springs. This year, eTail Palm Springs will include more speakers than ever before, and the agenda includes sessions across various topics and verticals to provide retailers…

Extending its leadership position as the first AI-powered DXP, Optimizely enhances Opal with customizable, brand-aware AI agents to serve any marketing use case

Optimizely, the leading digital experience platform (DXP) provider, today announced its latest milestone in its multi-year partnership with Google Cloud – Optimizely One, the industry’s first marketing operating system, now leverages Google’s Gemini models.

Marketers’ optimism about AI continues to grow, with 80% reporting that their use of AI tools exceeded return on investment expectations. In 2024, 93% of marketers had positive experiences with the tools they implemented, and 95% plan to increase AI investment in the coming year.

Jasper, the world’s leading AI marketing platform, today announced a major evolution in its AI offerings, driven by rapid market growth among enterprises. The new purpose-built AI solutions represent a broader expansion of Jasper’s product suite to meet the specific needs of marketing teams.

Marketers today are expected to develop strategies that not only engage with in-market buyers but also contribute to revenue growth. This places immense pressure on marketing teams to drive sales and increase ROI, all while navigating tighter budgets and leaner teams. To solve this challenge, Bryj, the AI-powered, end-to-end solution…