The Agile Brand Guide to AI & Marketing

New Guide to AI & Marketing Helps Marketers Successfully Implement Artificial Intelligence

Apr 5, 2023

The Agile Brand releases the latest book in its Agile Brand Guides series to educate marketers on the best uses of artificial intelligence in their work. Artificial intelligence, while certainly not new to marketers, is having a moment. Whether through generative AI to create original imagery or text, the…

The Agile Brand Guide to AI & Marketing

Practical E-Commerce Features Upcoming Book by Greg Kihlström on Marketing & AI

Mar 28, 2023

Practical Ecommerce featured Greg Kihlström’s The Agile Brand Guide to Marketing & AI in its list of 12 Ecommerce books to watch in April 2023.

Agile Brand Guide to Agile Marketing Fundamentals

Agile Brand Guide gives marketers the understanding they need to assess if Agile marketing is right for their team

Mar 1, 2023

In this third book in the best selling Agile Brand Guide series, Agile marketing, and concepts surrounding implementing Scrum as a marketing team are defined and demystified. The Agile Brand Guide to Agile Marketing, Part 1: Fundamentals by Greg Kihlström is now available in print and as an ebook.…

The Agile Brand Podcast

The Agile Brand Podcast Featured on Thinkers360 Top Podcasts You Should Listen to in 2023

Jan 13, 2023

The Agile Brand with Greg Kihlström podcast was featured as one of the Thinkers360 Top Podcasts You Should Listen to in 2023.

House of the Customer by Greg Kihlström

New Book by Greg Kihlström Discusses How Brands Can Create the Personalized Customer Experience of the Future

Jan 11, 2023

Drawing on Kihlström’s experience working with top organizations, as well as dozens of interviews with Fortune 500 customer experience leaders and industry-leading platform marketing technology executives and thought leaders for this book and his podcast, The Agile Brand with Greg Kihlström, the blueprint to achieve a customer-centric, sustainable platform…

Agile Brand Guide to Customer Journey Orchestration

The Agile Brand Guide to Customer Journey Orchestration by Greg Kihlström is the latest in the Agile Brand Guides series

Nov 15, 2022

In this second Agile Brand Guide, Customer Journey Orchestration Platforms are explored and demystified. The Agile Brand Guide to Customer Journey Orchestration Platforms: Evaluating, Buying, and Implementing a CJO for Marketers by Greg Kihlström is now available in print as an ebook.

Agile Brand Guide to Customer Data Platforms

Agile Brand Guides series launches with The Agile Brand Guide to Customer Data Platforms by Greg Kihlström

Sep 15, 2022

In this first Agile Brand Guide, Customer Data Platforms are explored and demystified. The Agile Brand Guide to Customer Data Platforms: Evaluating, Buying, and Implementing a CDP for Marketers by Greg Kihlström is now available in print as an ebook.