#733: Agentic AI delivering business value with Rupali Jain and Kevin Li, Optimizely
Today, we are here in New York City at Opticon25. We are going to talk about the growing role of AI for both marketers and consumers, how organizations can leverage an agentic platform to create better internal and external customer…
#732: Using AI to see video content with Meenal Nalwaya, Reka
Agility requires brands to utilize technology like AI in new and innovative ways to better understand information and interact with their customers, giving them what they want, when and how they want it. To help me discuss this topic and…
#731: Automation and innovation with Karthik Ramakrishnan, Tapestry
Today, we’re going to talk about how leading brands are leveraging automation and AI to drive efficiency and optimize their merchandising and trading capabilities in today’s complex retail environment. To help me discuss this topic, I’d like to welcome, Karthik…
#730: Chasing perfection when agility is what’s needed with Tom Schmitt, CEO of Radial
Today, we’re going to talk about how brands can navigate the ever-evolving retail landscape by prioritizing agility and leveraging technology to enhance the customer experience. To help me discuss this topic, I’d like to welcome Tom Schmitt, CEO at Radial.
#729: The mindset shift needed for AI integration success with Rafael Flores, Treasure Data
Today, we’re going to talk about how AI is poised to revolutionize marketing, from personalization and customer engagement to the very structure of the SaaS market itself. To help me discuss this topic, I’d like to welcome, Rafael “Rafa” Flores,…
#728: The marketing jobs market and AI’s role in the job search with Sue Keith, Landrum Talent Solutions
Today we’re going to look at how marketing and communication execs are responding to the latest developments, plus the role of AI in both hiring and job seeking. To take a look at the latest here, I’d like to welcome…
#727: Growing sales in uncertain times with Chris Cubba, Snipp
Today we’re going to talk about driving sales growth amidst economic uncertainty—something every brand leader is trying to figure out right now. To help me discuss this topic, I’d like to welcome Chris Cubba, Chief Revenue Officer at Snipp.
#726: How AI is changing the search experience and what to do about it with Sean King, Chief Revenue Officer at Veritone
Today we’re going to talk about how AI chatbots are siphoning off audience attention—and what forward-thinking publishers can do about it instead of panic-refreshing their analytics dashboards. To help me discuss this topic, I’d like to welcome Sean King, Chief…
#725: Consumer confidence…and caution…with Eric Miao, Attentive
Today, we’re going to talk about the evolving landscape of consumer confidence, especially among Gen Z and Millennials, and what this means for brands navigating the current market. To help me discuss this topic, I’d like to welcome, Eric Miao,…
#724: Social commerce and the customer journey with Janna Navarro, Wpromote
Today we’re going to talk about the changing consumer journey and why a connected ecosystem that includes social commerce, audience targeting, and measurement is now table stakes. To help me discuss this topic, I’d like to welcome Janna Navarro, VP,…
#723: Building loyalty across different generations of travelers with Jeff Zotara, arrivia
Today, we’re going to talk about the evolving landscape of travel loyalty programs and how brands can best engage with different generations of travelers, particularly in the face of changing economic conditions and emerging generational trends. To help me discuss…
#722: Agentic AI in retail with Dan Russotto, Furniture.com
Building on the talk of AI in recent years, Agentic AI is an exciting area for retailers. But beyond talk, finding real-world examples and best practices can be tricky. Today we are here at eTail Boston, and I am excited…