#635: Taco Bell’s Return to the Big Game and Creating a Successful Niche Agency with Guto Araki and Alex Jacobs, Biite
Joining us today are two creatives reshaping the way we think about food, culture, and branding: Guto Araki, Founder and CEO of Biite, and Alex Jacobs, Co-Founder and COO. Together, they’ve been at the forefront of some of the industry’s…
#634: Delivering seamless experiences with CDP, featuring Beth Scagnoli, Redpoint Global
Today, we’re joined by Beth Scagnoli, Vice President of Product Management at Redpoint Global, a company at the forefront of data-driven customer experience solutions. Beth’s expertise spans Customer Data Platforms (CDPs), data quality, and marketing automation, making her uniquely positioned…
#633: Navigating the future of search with A.J. Ghergich, Botify
With seismic shifts happening across the search landscape, is your brand ready to adapt to the next wave of disruption—or will your competitors leave you in the dust? Today, we’re …
#632: Driving measurable retail growth with Cédric Chereau, EagleAI
Today, we’re joined by Cédric Chereau, Managing Director at EagleAI, an industry leader specializing in loyalty, personalized promotions, and omnichannel marketing solutions for retail, travel, and hospitality brands. With extensive expertise in optimizing marketing spend and driving customer loyalty, Cédric…
#631: SMS and meaningful customer connections with Amanda McGuckin Hager, TrueDialog
Today, we’re joined by Amanda McGuckin Hager, Chief Marketing Officer at TrueDialog, where she’s leading the charge in leveraging SMS to create stronger connections between businesses and their customers. With a wealth of experience in technology marketing, Amanda recently stepped…
#630: Can Netflix, Delta, and Amazon teach us how to improve the patient experience? Featuring Adeline Ashley from Sitecore
Joining us today is Adeline Ashley, Director of Customer Engagement at Sitecore and author of the groundbreaking book, Shop Stream Heal: Transforming Patient Care in the Digital Age. With over 20 years of experience leading digital transformation for major brands…
#629: Why generative AI transparency is so important with Matt Van Itallie, Sema Software
Today, we’re joined by Matt Van Itallie, CEO of Sema Software, a leading code and software analytics platform that has analyzed over $1 trillion worth of software. A lifelong tech expert, Matt has been instrumental in shaping the AI industry…
#628: Why leaders need to become more self-reliant with Maha Abouelenein
Today, I’m joined by Maha Abouelenein, author of the best-selling book 7 Rules of Self-Reliance. With over three decades of experience helping global giants like Google, Netflix, and Uber, Maha is a leading expert in modern communication strategies, personal branding,…
#627: The forces redefining brand loyalty with Ian Baer, Sooth
Are you keeping up with the forces redefining loyalty, or are you relying on yesterday’s strategies in today’s fractured landscape? Today, I’m joined by Ian Baer, Founder of Sooth and a seasoned expert with over 35 years of experience leading…
#626: Building customer success instead of vendor lock-in with Toya Del Valle, Cornerstone
Is your business building true customer loyalty—or is it just locking customers into a system they can’t escape? Today, we’re joined by Toya Del Valle, Chief Customer Officer at Cornerstone, a workforce agility company that supports over 7,000 customers, including…
#625: Creating an agile brand with composable approaches, featuring Chris Bach
“Software is eating the world.” That was written over 14 years ago, back in 2011 by Marc Andreesen, and it seems like that is growing more true every day. Today we’re going to talk about the increasingly digital nature of…
#624: 2025 hiring strategies and how to plan with Sue Keith, Landrum Talent Solutions
As we move into 2025, are your hiring strategies aligned with the realities of the marketing job market, or are you basing decisions on outdated assumptions? Joining me today is Sue Keith, Corporate Vice President at Landrum Talent Solutions. With…