322: #322: Life beyond third party cookies with Jascha Kaykas-Wolff, President at Lytics
Leading customer data platform company Lytics recently released a white paper called “Life After the Third-Party Cookie” which discusses what a world post-third party cookies looks like for both marketers and their customers. Today we’re going…
Approaching the Metaverse with Anna Noakes Schulze – miniseries 2/3
The CX Goalkeeper had the great opportunity to interview LinkedIn Headline: Head of Community Experience @TheNTWK | Keynote Speaker | Bestselling CX Author | Top CX Influencer for 2022 Highlights: 00:00 Game Start 00:45 Anna’s Introduction 2:00…
CustomerThink: Aiming for the Stars: Unlocking the Power of Personalization to Enhance Your Customer Experience
This article was originally written by Greg Kihlström for CustomerThink. Read the original article here. Delivering a great customer experience is essential for any business. In today’s competitive landscape, …
321: #321: Successful design processes with Amrita Mathur, VP of Marketing at Superside
Today we’re going to talk about successful design and the process used to get great design results. To help me discuss this topic, I’d like to welcome Amrita Mathur, VP of Marketing at Superside. RESOURCES The Agile Brand podcast website: …
320: #320: Using prediction to improve CX, with Andy Rossmeissl, Faraday
Today we’re going to talk about using prediction to improve the customer experience. To help me discuss this topic, I’d like to welcome Andy Rossmeissl, CEO and Co-Founder of Faraday. Resources The Agile Brand podcast website: Sign up for…
319: #319: CDPs and a First-Party Data Strategy with Jaina Baumgartner, RDA
Customer Data Platforms, or CDPs, provide companies with the ability to tie their customer information from a multitude of sources and types of behaviors into a single profile that can power personalization, enhanced data governance, and enable better…
Approaching the Metaverse with Pasquale Borriello and Andrea Ciulu – miniseries 1/3
The CX Goalkeeper had the great opportunity to interview LinkedIn Headline: CEO Arkage 🚀 Nüborn + W-mind + Acquisition Team 🧠 Italian CXPA Network 🎙 #IlBernoccolo LinkedIn Headline: 🔶Head of Creative Strategy @ Arkage Highlights: …
318: #318: Personalizing the Customer Experience While Optimizing Data Privacy, with Lisa Routel, Verizon
Today we’re going to talk about personalizing the customer experience to increase loyalty in a world increasingly mindful of consumer data privacy. To help me discuss this topic, I’d like to welcome Lisa Routel, Marketing Strategy Lead, Verizon…
Selecting the Right PMO Model for Your Organization
A Project Management Office (PMO) is an organizational entity established to provide support and guidance to project teams. They are responsible for setting standards, managing resources, tracking progress, and providing …
317: #317: Creating tomorrow’s digital customer experience with Adeline Ashley from Sitecore
Customers demand a more personalized experience across multiple channels and devices, yet brands can often struggle to deliver it at scale while ensuring they keep customer data secure. Today we’re going to talk about how to create and deliver…
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