Month: December 2023

Today we’re going to talk about AI and cybersecurity, and the promises, myths, and reality of how the two can work together to keep businesses and customers more secure. To help me discuss this topic, I’d like to welcome Gary Guseinov, CEO at…

Dive into the world of Customer Experience Community with the CX Goalkeeper Podcast’s Holiday Season special! Host Gregorio Uglioni brings together a panel of CX All-Stars to reflect on the impactful trends of 2023 and forecast the exciting…

It is important to let customer feedback have a role in driving the product roadmap, but it needs to be balanced with other considerations.

Migration to composable architecture is a topic that has gained significant attention in recent years, especially for e-commerce brands.

Amidst the discussions about artificial intelligence (AI), it is crucial for content marketers to prioritize creativity. Many content marketers are shifting their focus towards technology and data analytics, neglecting the importance of developing their creative skills.

Today we’re going to talk about collaboration between product and marketing teams and how, when done well, this can drive business growth and an improvement in the customer experience overall. Some of what we will be discussing will be directly from…

Relying on standard tracking technologies to gain insights into patient behavior on your website or within your app, with the goal of optimizing the overall patient experience or for purposes like remarketing, may expose you to potential HIPAA noncompliance risks.

In this conversation we dig into how to create an culture where innovation can thrive from a technology executive who also had a had in giving our host, Adam Chen, the room to innovate within The Amenity Collective. Listen to glean advise on how to best let go and…

Today we’re going to talk about B2C expectations in a B2B world and how consumer expectations can be managed and even exceeded in a B2B environment. To help me discuss this topic, I’d like to welcome Chris Costello, Executive Vice President, Worldwide Strategic Accounts at Amazon Business.

Personalization refers to the ability to customize and tailor products or experiences to individual preferences. O’Malley mentions how hyper personalization allows individuals to make their cars exactly what they want them to be.