Month: June 2025

Aligning brand and customer experience empowers companies to outperform competitors, achieve up to 3.5x revenue growth, and earn higher customer retention and loyalty

This recap of PegaWorld 2025 was originally published in CMSWire. From technical debt to guardrails, Pega aimed to show at its conference how to bring agentic AI into reality — not just theory. Here’s how they did.

What if you could close the gap between what you think your customers experience and what they actually feel—using raw, unfiltered feedback you can see and hear for yourself? In a constantly evolving digital landscape, the journey from a…

Topsort, an artificial intelligence (AI) and auction-based retail media infrastructure company that aims to democratize Silicon Valley’s monetization secrets to retailers and marketplaces, today announced that it has been selected by OBI First Media Group, the retail media subsidiary of the OBI Group and leading retail media providers in the…

It’s one thing to build a recognizable brand. It’s quite another to scale that brand across countries, cultures, and continents—especially when your customers expect personalization, integrity, and clarity at every touchpoint.

Build with Wunderkind allows brands to select the performance marketing integration tools best suited for their architecture, resources, and goals to drive outcomes and ROI

Sitecore® today announced the launch of Sitecore.ai, a bold new experience where marketers can explore how content, data, and intelligence come together to power the next era of digital engagement, making it easier than ever for brands to reach, engage, and serve their customers. Showcasing the company’s AI-first, cloud-native…

The CX Goalkeeper Podcast joins the Customer Experience World Games 2025. With the incredible honor of interviewing captains, vice-captains, judges, and friends of the CXWG 2025. These are brief interviews that share the experiences of outstanding…

If nearly half of consumers spend more with brands they trust, why aren’t more companies making trust a core business strategy instead of just a tagline? To help me explore this question, I’m joined by Dana Bodine, U.S. Vice President of Marketing at Trustpilot, the world’s largest independent platform…

CX hit an all-time low in North America, while Europe made some gains and Asia Pacific struggled