Month: December 2025

New report identifies 15,000+ tools in today’s marketing ecosystem and highlights the rise of “agentic content systems” built to scale personalization

TrustArc, the privacy management platform for navigating global compliance and AI risk, announced the general availability of Arc, an evolution of the TrustArc platform designed to redefine how organizations manage compliance in an increasingly complex regulatory environment.

This article was written by Greg Kihlström for CMSWire. As customer expectations accelerate, CX leaders are turning to synthetic research and agentic AI to test experiences before customers ever feel the friction.

Roku gains access to Nielsen’s streaming ratings showing The Roku Channel is the #2 streaming app in ad-supported TV time

Acquisition of the early–stage startup to accelerate our clients’ value realization from GenAI by adding AI data analyst capabilities

Let’s take a look back at some of the overall themes discussed and point out a few highlights for me. I won’t be able to highlight everything of course but I found 5 themes really interesting. And, I won’t lie – I had a little help from AI in…

The distance between the brand voice meticulously crafted in a boardroom and the way it’s perceived in the wild can be vast and treacherous. Marketing leaders spend fortunes defining their brand promise, only to see it refracted, distorted, or sometimes completely ignored across a chaotic landscape of customer reviews,…

Today, we’re going to talk about navigating the complexities of global expansion. We’ll get into the strategic decisions leaders have to make when localizing content, such as where to spend the budget for maximum impact, and the critical choice between leveraging AI for scale and speed versus deploying human…

Speed to insights is critical. Well, what if you could validate your UX concepts faster by launching tests directly from Figma? Welcome to One Amazing About UserTesting. Today we’re talking with Bobby Meixner, VP of Solution Marketing at UserTesting and they will be sharing one amazing thing about their…

Series, the social network on iMessage, announced that today it has exchanged over 1 million messages while also reaching 10,000 daily active users – all without feeds, followers, or the anxiety that’s driven an entire generation away from public posting.