Month: May 2026

This article was written by Greg Kihlström for CMSWire. Since User Experience (UX) has been a discipline, the “user” has been synonymous with a human being for obvious reasons: humans were the consumers of software tools, websites, mobile apps and all the other experiences that fall under this umbrella.…

This week’s scan across Harvard Business Review, McKinsey, Gartner, Forrester, MarketingProfs, and the AMA Journal of Marketing converges on a structural problem: the tactics marketers use to persuade buyers and the metrics they use to prove value both assume a human on the other side. AI now occupies that…

New AI-native capability allows marketplaces to operationalize TikTok advertising through the same commerce media infrastructure already powering onsite retail media.

Six-module platform unifies AI orchestration, federated storage, and external publishing for regulated and content-intensive enterprises. Generally available today with new capabilities including Document Intelligence, io Assistant, and Seagate/CEPH connectors.

Greg Kihlström has been named the #1 Global Thought Leader and Influencer on Customer Experience for 2026 by Thinkers360, marking the third consecutive year he has topped the ranking. The annual leaderboard, released on May 17, 2026, recognizes the 50 individuals Thinkers360 identifies as the most influential voices in…

Yesterday delivered a concentrated set of announcements that, taken together, reveal a marketing technology landscape undergoing a structural shift, not a gradual evolution. The dominant theme is consolidation of data and AI capabilities into fewer, more powerful hands, while the gap between vendors claiming “agentic AI” and organizations actually…

Customers want seamless experience, and brand want to deliver them, but keeping conversations flowing smoothly across chat, voice, email, SMS, and social channels for customers is easier said than done. Well, what if there was a platform that enabled this for customers and employees?

In our rush to harness these new capabilities, we often overlook the very foundation upon which they are built: the data. And I’m not talking about the clean, structured, first-party data sitting comfortably in our CDPs. I’m referring to the messy, chaotic, and utterly vital torrent of public web…

From June 24 to 26, 2026, Bologna, Italy, will become one of Europe’s most strategic meeting points for the global digital economy. At WMF – We Make Future, the international fair and festival dedicated to AI, technology and digital innovation, the conversation around marketing will move far beyond trends,…

Publicis Groupe has entered into an agreement to acquire LiveRamp, a global data collaboration platform.