Month: July 2026

FatTail, a leading provider of enterprise advertising management solutions and part of Chartbeat, Inc., today announced a strategic integration between its AdBook platform and Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, and part of T-Mobile Advertising Solutions.

Data from Wistia’s 2026 State of Video Report reveals why AI is transforming how businesses manage video, even as most teams still leave hosting, organizing, and reporting outside their AI workflow

More of the buying journey now runs inside AI systems that research products and buy on the customer’s behalf. Advantage is moving to whether those machines can read your brand accurately and trust it enough to recommend it.

Salesforce Agentforce Commerce reaches general availability, Amazon’s Creative Agent produces 80% of an ad, and shadow AI risk grows: July 6 martech news for CMOs.

As marketing leaders, we are simultaneously expected to be seers of the future and pragmatic stewards of the present. The C-suite, having read the same headlines we have, wants to know our AI strategy. They want to see the transformative results promised by a constant barrage of articles and…

See how Scrunch helps brands get cited by ChatGPT, Perplexity, and Claude. Devin Stevens demos AI visibility and generative engine optimization (GEO) for marketers.

Treasure AI’s Intelligent Customer Data Platform unifies customer data, powers AI agents, and activates personalized engagement at scale for consumer brands and enterprises.

ReflexAI CEO Sam Dorison on closing the gap between sales training and real-world performance with AI simulation, fast ROI, and better conversation practice.

The State of AI Risk Management in 2026, a report by Heimdal, based on a survey of 1,000 IT professionals across the United Kingdom and the United States, reveals a significant disconnect between executive confidence and the operational realities faced by security practitioners. This gap highlights urgent priorities for…

The latest announcements tell a story that is more structurally significant than any single headline suggests. Taken together, they reveal that the marketing technology industry is undergoing a decisive shift: the AI model itself is becoming a commodity, and the infrastructure, data, and decisioning layers beneath it are becoming…