The Harris Poll: The Pet-Centric Consumer: Strategic Imperatives for Enterprise Engagement
State of Pets, a July 2026 study by The Harris Poll reveals that this shift is influencing consumer priorities, financial decisions, and expectations of businesses and…
When AI Answers the Call: Where Autonomous AI Belongs in the Contact Center with Chang Chang, Webex
Most contact centers are answering that question by accident. The default move with AI has been deflection — keep volume away from live agents, lower the…
PYMNTS: AI-Driven Pay Later: Consumers Want Guidance, Not Unfettered Control
The PYMNTS Intelligence report, The Pay Later Ecosystem Report: Consumers Will Let AI Recommend Pay Later, But They Want Control, explores key findings from a survey…
Zeta Global: AI-Driven Commerce: Reimagining Consumer Engagement and Brand Loyalty
According to From Discovery to Checkout: How AI Is Changing Consumer Behavior, new research from Zeta Global, senior marketing and CX leaders must understand this evolving…
Prime Day 2026: Strategic Shifts in Consumer Behavior and the Imperative for Data Excellence
Amazon’s Prime Day has evolved beyond a single-retailer event, becoming a bellwether for broader shifts in consumer sentiment and purchasing behaviors during peak sales periods. Insights…
Parloa: Reclaiming Customer Trust: Modernizing Automated CX for the Demanding Consumer
he Parloa Consumer Patience Index 2026, a survey of 1,001 US consumers, reveals a population exhausted by ineffective automation and ready to switch brands over poor…
CMSWire: Forrester CX Forum East: Trust, Governance and Focus Emerge as CX’s New Priorities
This article was written by Greg Kihlström for CMSWire. The talk track is familiar across just about any marketing or customer experience event lately. AI will…
CommerceIQ: Pre-Prime Day 2026: Driving Ecommerce Performance and Addressing Critical Gaps
The CommerceIQ Pre-Prime Day Pulse Report, examines key trends and provides actionable insights for senior marketing and CX leaders aiming to maximize performance and mitigate risks…
