Latest Customer Experience Posts

Continuous learning by product teams is essential to great customer experience

Mar 10, 20244 min read

This article was based on the interview with Jess Keeney of Duck Creek Technologies by Greg Kihlström, MarTech keynote speaker…

Better data equals a better customer experience

Mar 9, 20243 min read

Data improves customer experience by providing retailers with valuable insights and information that can be used to enhance various aspects…

Using ethical AI for business and customer success

Mar 7, 20243 min read

This article was based on the interview with Peter van der Putten from Pega by Greg Kihlström, MarTech keynote speaker…

Optimize for customer relationships, not clicks

Mar 3, 20243 min read

This article was based on the interview with Neil Hoyne of Google by Greg Kihlström, MarTech keynote speaker for The…

The importance of contextual personalization in retail

Mar 2, 20243 min read

This article was based on the interview with Sarah Jarvis from Eagle Eye Solutions by Greg Kihlström, MarTech keynote speaker…