Category: News

The stakes have never been higher for enterprise organizations to take decisive action. Yet, to prioritize our actions, we need a reasonable way to predict their outcomes. This means that business leaders need better ways to understand their potential choices, including more actionable data, better predictive models, and feedback…

 Optimizely, the leading digital experience platform (DXP) provider and world’s largest experimentation platform, announced today it has signed a definitive agreement to acquire the leading warehouse native analytics platform NetSpring.

Braze unveiled new product innovations designed to help marketers craft and optimize one-to-one personalized experiences at its annual customer conference, Forge 2024.

Kula launches its brand-new platform: an AI-powered one-stop-shop for recruiters that solves a whole host of problems, from sourcing, to applicant tracking and screening, analytics, and more. 

WordPress VIP recently unveiled new research which reveals a disconnect between US consumer preferences and actual behavior regarding content and news consumption. While most respondents (42%) state they would prefer to consume content from trusted websites, in reality, nearly half (46%) get their news from social media outlets.

In the latest report from arrivia, a global leader in travel loyalty and booking technology, serving major brands like American Express, Marriott Vacation Club, and USAA. “Beyond the Hype: The Rise of AI-Aided Trip Planning,” provides a fresh perspective on how AI is transforming the travel industry, highlighting its role in…

TrueDialog, a leading provider of enterprise-grade SMS texting solutions, today announced that Amanda McGuckin Hager has joined the company as Chief Marketing Officer (CMO), reporting to CEO John Wright. McGuckin Hager brings over 25 years of experience in brand, digital, and performance marketing while building high-performing teams that drive exceptional business results.  

QuantumLight, the quantitative venture capital and growth equity firm, today unveils its playbook, “Driving High Performance: A Founder’s Guide to Cultivating Top Talent at Scale.” Co-authored with Nik Storonsky, the visionary founder behind the $45bn fintech giant Revolut, this playbook is set to raise the bar for performance in…

Commissioned by UPS Capital, the Return of the Goods: 2024 Rewind report draws on insights from 350 eCommerce merchants and 1,000 consumers to explore the current returns management landscape in the face of the industry’s rapid growth. By understanding and addressing key challenges in returns logistics, merchants can turn returns from…

Fastn is enabling businesses to rapidly integrate existing solutions and streamline operations with unprecedented flexibility and efficiency. HP adopts Fastn to enhance operational agility by orchestrating disparate systems addressing critical data accuracy and security needs.