New Agile Brand Guide provides a proven framework for marketers to utilize KPIs and metrics for improved results
In this latest book in the best selling Agile Brand Guide series, the successful measurement of single and multi-channel marketing efforts is explored.
Aircall’s new AI Starter Package Empowers SMBsto Elevate and Better Control Their Customer Experience
Aircall, the phone and communication platform, today supercharges its AI capabilities to embark on the next stage of its AI journey in harmony with its vision for the future of AI. This follows the launch of its AI-supported transcription feature launched in April 2023, and which has already enabled customer-facing teams…
Botify Announces New Measurement Model for Calculating Return on Organic Search Spend
Return on Organic Search Spend (ROSS). The new calculation model sets the industry standard for how enterprise brands and marketers measure and enhance their marketing investments.
Cloudinary adds new AI capabilities to its DAM Platform
Cloudinary Studio allows non-technical users to harness the power of AI to create engaging customer experiences at scale while improving internal efficiency and reducing time-to-market
New Podcast from The Agile Brand discusses the factors driving business innovation
The Innovation Economy podcast looks at the factors that drive business growth, including how people, processes, platforms, and places work together to create the future of work, and launches September 7, 2023.
HubSpot unveils HubSpot AI and new Sales Hub at INBOUND2023
At INBOUND 2023, HubSpot unveiled HubSpot AI, our new set of platform-wide AI-powered products and features to help customer-facing teams unlock productivity, harness data for improved performance, and create deeper connections with customers.
Capitol Communicator Features Latest Agile Brand Guide on Conversational Marketing
In this latest book in the best selling Agile Brand Guide series, the successful planning, implementation, and optimization of several types of real-time communication with customers into an organization’s marketing technology stack is explored.
New Agile Brand Guide helps marketers have more compelling real-time interactions with their customers
The latest book in its Agile Brand Guides series educates marketers on how to design, build, and implement chat bots, conversational AI, and live chat to improve the customer experience
Agile Brand Guide Named to Marketing AI Institute’s Best Books on AI in 2023 List
We are thrilled to announce that the Marketing AI Institute has named Greg Kihlström’s The Agile Brand Guide to AI & Marketing to their list of “The Very Best Books on AI in 2023” now available on their website.
Capitol Communicator: The Agile Brand releases the latest book in its Agile Brand Guides series to educate marketers on how to build and optimize high-performing teams, processes and platforms
The book explores how marketing leaders and aspiring leaders can be successful in their implementation of high-performing and continuously improving marketing teams and includes insights and interviews with some of the thought leaders in marketing and customer experience. It features a foreword by Tommi Marsans, Verizon Business Group Transformation…
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