Category: News

In this first edition in this internationally best-selling series of books on marketing technology concepts and platforms, Digital Experience Platforms are explored and demystified. The book explores marketers’ need to find the best DXP for their brand, as well as the roles a Digital Experience Platform should play, the…

AI has evolved immensely over the past year. The technology that disrupted the workplace in early 2023 has now become an integral part of daily workflows across organizations worldwide. Teams are leveraging AI more than ever to enhance productivity without increasing overhead costs. 

A federal judge ruled that Google has illegally monopolized the search market, handing the government “an epic win in its first major antitrust case against a tech giant in more than two decades,” reports Bloomberg Law.

Cogito, a leader in real-time AI coaching and guidance for the enterprise, announced survey results that reveal insights into consumer preferences when it comes to engaging with artificial intelligence (AI) during the customer service experience. The findings confirm that consumers are embracing the personalized sales experience AI offers, but…

Optimizely, a leading digital experience platform (DXP) provider recently announced the launch of its SaaS CMS, featuring the all-new Visual Builder.

CallRail, the AI-powered lead intelligence platform, is celebrating the one-year anniversary of their innovation program, CallRail Labs. CallRail Labs’ innovative approach speeds the time to get AI innovation into the hands of customers while providing CallRail valuable insights and feedback, ensuring customers receive the most impactful AI-driven capabilities.

Xactly today announced new research underscoring the need for greater inclusivity and support for women in advancing their sales careers. The research uncovered that women are significantly underrepresented in the sales industry, constituting only 34% of the sales force and a mere 29% of sales managers.

 eTail Boston, one of the year’s premier events for e-commerce and digital marketing retail innovators, will take place from August 12 to 15, 2024, at the Boston Marriott Copley Place. This year’s conference will feature presentations, dynamic panel discussions, and interactive roundtables designed to empower retail professionals to navigate…

Bloomerang, a leading donor, volunteer, and fundraising management software platform for nonprofits across the U.S., announced updates to its email builder, specifically tailored for busy nonprofits. These enhancements simplify the process of creating high-impact emails, even for organizations with limited staff, budget, or design expertise. These new features aim…

CallRail, an AI-powered lead intelligence platform, today announced Convert Assist, a new product that combines generative and conversational AI to bring purposely applied, easy-to-use lead conversion solutions to SMBs.