Category: News

New offering lets B2B sales teams independently launch governed, branded microsites to engage with buyers, understand buyer activity, and accelerate deals

Klaviyo introduces specialized personalization models, SQL inside the Klaviyo Data Platform, and expands its autonomous agents, with voice coming as a new channel

Co-founded by former executives of Criteo and Innovorder, the company maps the journeys of 117 million consumers for Carrefour, French state railway SNCF, utility Engie and employee-benefits group Edenred. At OUIGO, SNCF’s low-cost rail brand, the first campaign driven by its predictions was enough to cover the cost of…

92% of U.S. organizations expect AI budgets to increase as data, integration, and governance demands put new pressure on IT teams

Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, reported on September 8, 2026 that its first agentic campaign in EMEA, run with the programmatic trading desk Amnet France, cut …

Lightsage is building the Agent-Led Growth platform, helping software companies – spanning ecommerce, payments, consumer businesses and more – to understand and improve how AI agents discover, successfully use and eventually pay for their products. 

Veteran brand and retail marketing executive joins Fluent as Company expands its commerce capabilities with Fluent In-Store and deepens relationships with leading brands 

AI Mini Stores reported a $24,473.29 client average on Sept. 7, 2026 with no period or denominator. Globe Teleservices counted attendees. Martech news.

Gartner, HBR, and the CMO Spend Survey converged inside five days on one change to martech economics: AI pricing moved from a seat to a meter. What that does to Q4 planning.

Four martech and AI releases carried Sept. 4-6, 2026 datelines from IFA Berlin. Winseed, iFLYTEK, 41caijing and Video Generator published zero outcome data.