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#51: One Amazing Thing About The Brief with Thibault Imbert
Delivering a full ad campaign can make or break a product launch, but the time, teams, and effort to do that can be daunting. But what if you were able to go from a single product image to full ad campaign in a matter of minutes? Welcome to One Amazing About The Brief. Today we’re talking with Thibault Imbert, Chief Product Officer at The Brief and he will be sharing one amazing thing about their Ad Studio with us today.
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The marketing wiki with everything you need to know:
Most popular terms
Integration Platform as a Service (iPaaS)
Integration Platform as a Service (iPaaS) is a cloud-based suite of tools that enables…
Business Value (Scrum Element)
It is ultimately the product owner’s responsibility to determine the definition of business value,…
3rd party data
hird-party data is not directly collected or owned by your brand. It is data…
Constant Contact
Constant Contact is an email marketing and automation platform designed to help small businesses…
Product Vision (Scrum Element)
The Product Vision is defined as a description of the product, project, or campaign…
1st Party Data
arty data is often behavioral, as it is collected as a customer is taking…
Project Management Office (PMO)
A Project Management Office (PMO) is a centralized department within an organization that is…
A/B Testing
A/B testing refers to the practice of comparing two versions of something in order…
Extrinsic Motivation
This refers to items used to inspire and motivate employees to be more productive…
Pay-Per-Click (PPC) Advertising
Pay-Per-Click is a marketing tactic where advertisers place an advertisement on a digital channel…
Sprint (Scrum Element)
A Sprint is a pre-defined period of time – usually two- or four- weeks,…
Seel
Seel is an e-commerce technology platform that provides a suite of AI-powered solutions designed…
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