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#50: One Amazing Thing About UserTesting with Bobby Meixner
Speed to insights is critical. Well, what if you could validate your UX concepts faster by launching tests directly from Figma? Welcome to One Amazing About UserTesting. Today we’re talking with Bobby Meixner, VP of Solution Marketing at UserTesting and they will be sharing one amazing thing about their integration with Figma with us today.
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
2nd party data
your brand, and first party data, in that you have the capability of using…
Target Audience
A target audience is a group of individuals that a business intends to reach…
Personal Identifiable Information (PII)
Personal Identifiable Information (PII) is any data that could potentially be used to identify…
Tray.ai
Tray.ai is a low-code, cloud-native integration and automation platform that helps businesses connect their…
Radial
Radial is a b2c e-commerce platform offering a range of omnichannel solutions for brands…
_North Star Goals
North Star Goals are the ultimate goal of great personalized experiences, which can be…
Hubspot Ultimate Dictionary of Marketing Terms
This is a great guide to marketing terminology and covers some of the same…
Intrinsic Motivation
This refers to items used to inspire and motivate employees to be more productive…
Build vs. Buy
Build vs. Buy refers to the philosophy and approach that organizations take when determining…
Exponential Growth of Content
The concept that, as multi-channel marketing and communication grow towards omnichannel, the content requirements…
A/B/N Testing
A/B/N testing, also known as split testing or bucket testing, helps marketers identify the…
Resonate
Resonate is a consumer intelligence platform providing brands with access to deep understanding of…
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The emphasis on customer experience as a competitive differentiator has never been more pronounced, particularly in the car rental industry.…
