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#53: One Amazing Thing About Civic with Titus Capilnean
Welcome to One Amazing About Civic Technologies. Today we’re talking with Titus Capilnean, VP Go-To-Market at Civic Technologies and he will be sharing one amazing thing about Civic Nexus with us today.
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Word of Mouth Marketing (WOM)
Word of Mouth Marketing (WOM) relies on customers to share (verbally or written) their…
Point of Sale (POS)
Point of Sale (POS) refers to the location or medium where sales transactions occur…
Snipp
Snipp is a marketing technology platform specializing in promotions, rebates, and loyalty programs. It…
Build vs. Buy
Build vs. Buy refers to the philosophy and approach that organizations take when determining…
Master Data Management (MDM)
Master Data Management (MDM) is a comprehensive method of managing and maintaining an organization’s…
Product Vision (Scrum Element)
The Product Vision is defined as a description of the product, project, or campaign…
Support Vector Machines (SVM)
Support Vector Machines (SVM) are supervised machine learning algorithms used for classification, regression, and…
House of the Customer: A blueprint for 1:1, customer-first, employee-driven business transformation (2023)
House of the Customer defines the components and structure needed for organizations to create…
Integration Platform as a Service (iPaaS)
Integration Platform as a Service (iPaaS) is a cloud-based suite of tools that enables…
Retention Rate
Retention rate is a calculation of how many customers you keep at the end…
Optimizely One
Optimizely One is a composable, AI-powered digital experience platform (DXP) that unifies content, experimentation,…
Call To Action (CTA)
A Call to Action, or CTA, is a phrase or button on your website…
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