Expert Mode: Moving Beyond the AI Hype Cycle to Revenue-Driven Reality
This article was based on the interview with Keri McGhee, CMO at Attentive by Greg Kihlström, AI Adoption and MarTech keynote speaker for The Agile Brand…
#827: From eTail: Attentive CMO Keri McGhee on getting past AI hype to make the right strategic investments
Today, we are here at eTail Palm Springs hearing about all the latest in e-commerce and retail, and we’re going to talk about moving past the…
Expert Mode: Navigating the Nuances of Consumer Confidence
Marketing as an industry and a practice is in constant flux, a dynamic environment shaped by evolving consumer behaviors and technological advancements. Understanding these shifts, particularly…
#725: Consumer confidence…and caution…with Eric Miao, Attentive
Today, we’re going to talk about the evolving landscape of consumer confidence, especially among Gen Z and Millennials, and what this means for brands navigating the…
#28: One Amazing Thing About Attentive with Karine Terzibachi
Is your SMS marketing lacking the engagement that your other channels have? If your brand hasn’t started planning to engage customers with RCS, you might already…
