Global Customer Engagement Review: Key Trends for 2025 to Help Brands Build Stronger Customer Connections (Braze)
Braze today released its fifth annual Global Customer Engagement Review (CER), uncovering some of the biggest trends shaping customer engagement across AI and experimentation, data and personalization, emotions…
Braze Unveils New AI, Data and Orchestration Product Innovation at Forge 2024
Braze unveiled new product innovations designed to help marketers craft and optimize one-to-one personalized experiences at its annual customer conference, Forge 2024.
502: #502: Cross-functional collaboration plus AI augmentation with Mariam Asmar, Braze
As companies continue to boast AI investments, marketers are struggling to keep up, according to a recent report from customer engagement platform Braze, which finds that…
382: #382: Building Customer Enagement with April Mullen, Braze
Braze recently released its 2023 Customer Enagement Review, and there are a number of interesting insights found with in it, relating to the customer experience. Today…
339: #339: Combining Technology and Creativity for Standout Customer Engagement with Mariam Asmar, Braze
Today we’re going to talk about how creativity and technology drive standout customer engagement. Recently WARC and Braze released a report entitled: The invisible enabler: Unlocking…
284: #284: Using data to increase customer engagement, with James Manderson, Braze
Today we’re going to talk about using data to increase customer engagement. To help me discuss this topic, I’d like to welcome James Manderson, SVP Customer…
