Exploring the MarTech & CX Landscape
The marketing landscape is in constant flux, and the talent pool that supports it must adapt just as quickly. For enterprise marketing leaders, understanding the nuances of this ever-evolving environment is crucial for building and maintaining a high-performing team.
Today we’re going to look at how marketing and communication execs are responding to the latest developments, plus the role of AI in both hiring and job seeking.
To take a look at the latest here, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions.
This episode is brought to you by Landrum Talent Solutions, a national recruiting firm specializing in marketing and HR positions. Our guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly…
Marketing teams are being stretched, restructured, and reimagined—all while trying to deliver more impact with fewer resources. And in a job market clouded by uncertainty, Sue Keith has become a consistent voice of clarity. As Corporate Vice President at Landrum Talent Solutions, Keith leads the firm’s national marketing recruiting practice and offers quarterly updates on how the landscape is shifting.
My guest today has been keeping us up to date with the current state of hiring for marketers on a quarterly basis, which has taken us on quite a roller coaster ride.
Today we’re going to look at how marketing and communication execs are responding to the latest developments in the world while still needing to get their work done.
In the rapidly changing job market we are experiencing, particularly within the marketing sector, the ability to network effectively has become a crucial skill for professionals seeking to differentiate themselves amidst uncertainty. The podcast discussion highlights the complexities of the current economic landscape, characterized by the aftermath of the COVID-19 pandemic, shifting demand generation tactics, and a mixed outlook for investments as we approach 2025. As marketing professionals navigate this chaotic environment, leveraging personal and professional networks emerges as a vital strategy for standing out.
Today we’re going to talk about the current state of hiring for marketers, and how communication execs are responding to the latest developments in the world while still needing to get their work done.
To help me discuss this topic, I’d like to welcome back to the show Sue Keith, Corporate Vice President at Landrum Talent Solutions.
As we move into 2025, are your hiring strategies aligned with the realities of the marketing job market, or are you basing decisions on outdated assumptions?
Joining me today is Sue Keith, Corporate Vice President at Landrum Talent Solutions. With deep expertise in navigating complex labor markets, Sue has a front-row seat to the evolving dynamics of marketing roles, hiring trends, and the broader implications of AI and economic uncertainty.
Within marketing teams, the challenge of maintaining productivity while facing budgetary constraints has become increasingly pronounced. Many organizations are grappling with lean staffing models, where the expectations of output remain high despite a lack of resources. In this context, leveraging contractors emerges as a strategic approach not only to fulfill immediate project needs but also to substantiate the case for permanent hiring.
How elections, the economy, and AI are affecting job seekers and hiring managers
