Tag: Salesforce

Salesforce today reported that the 2025 Cyber Week, Thursday, November 27 through Monday, December 1, is expected to drive a record-breaking $334 billion in global sales, $73 billion of which is attributed to the influence of AI and agents (up 22% from 2024).

Salesforce today announced it has signed a definitive agreement to acquire Apromore, a leading provider of process intelligence software that helps organizations discover, simulate, and optimize business processes.

Today, we’re going to talk about how marketers can bring agentic marketing to life with actionable data, cross-departmental workflows, and autonomous AI agents that handle complex tasks and act as always-on collaborators. To help me discuss this topic, I’d like to welcome Devin Kunysz, Senior Director, Industry GTM, Consumer…

Salesforce today announced Marketing Cloud Next, a major evolution of its leading marketing solution—and the end of traditional ‘do-not-reply’ marketing. This isn’t just a product launch; it’s a strategic reframe of marketing itself, powered by autonomous AI agents that act as always-on collaborators. Built natively on the Salesforce Platform,…

Margin pressure is rising as shoppers trade down, supply‑chains wobble, and talent grows scarce. Eighty‑five percent of consumers say they are choosing lower‑priced products, leaving brands to squeeze more productivity out of smaller teams. Manual processes and disconnected systems make that a difficult exercise—and the cost shows up on…

Genesys®, a leader in AI-powered experience orchestration, today announced a strategic collaboration with Salesforce, the #1 AI CRM, to help businesses bring together their data, agents, bots and communication channels for smarter end-to-end customer and employee experiences.