339: #339: Combining Technology and Creativity for Standout Customer Engagement with Mariam Asmar, Braze
Today we’re going to talk about how creativity and technology drive standout customer engagement. Recently WARC and Braze released a report entitled: The invisible enabler: Unlocking…
The Enterprisers Project: ChatGPT and beyond: AI and the customer experience
This article was written by Greg Kihlström for The Enterprisers Project. You can read the full article here. Artificial intelligence (AI) is already transforming the…
338: #338: Scaling infrastructure to improve CX with Deepak Giridharagopal, CTO at Puppet by Perforce
Today we’re going to talk about building infrastructure at scale while keeping in mind the people, processes, and platforms involved, and how this translates to an…
337: #337: Mental wellness and the workplace with Josh Birk, Salesforce
Today we’re going to talk about mental wellness at work, and how to teach and learn well on the job. To help me discuss these topics,…
Harnessing Agility for Customer Experience Success with Naeem Arif (miniseries 2/3)
The CX Goalkeeper had the great opportunity to interview Naeem Arif LinkedIn Headline: “Customer Experience” 🏆 Business strategies that deliver an amazing #CX #Retail #Hospitality #BusinessCoach…
MarTech: North Star goals for category leaders: Agile, customer-centric culture
This article tackles what an agile, customer-centric culture means, why leadership support matters and how organizations can work toward this goal.
How to Use a Data-Driven Marketing Operations Strategy to Achieve Maximum Results for Your Business
It is essential for CMOs to be able to understand how to use data and insights to drive their marketing operations strategies in order to achieve…
CMSWire: The AI Adoption Mindset: Augmentation and Collaboration
This article was written by Greg Kihlström for CMSWire. Read the original article here. Working in the marketing technology space for over a couple decades…
