Month: July 2023

Today we’re going to talk about scaling a professional services agency in a way that maintains customer experience and stellar results. To help me discuss this topic, I’d like to welcome Jamie Adams, Chief Revenue Officer at Scorpion. RESOURCES…

In the recent episode of the CX Goalkeeper Podcast, Gregorio Uglioni engaged in an insightful discussion with Marcus Köhnlein, a seasoned expert in digital transformation and customer experience. The conversation traversed the landscape of digital…

One of your challenges as a marketer is to identify the right metrics that not only measure marketing performance but also support your company’s wider business objectives. In this article, we’re going to explore the process of selecting marketing metrics that resonate with your stakeholders across the organization.

I’m excited to bring you the first in a multi-part series sponsored by Contrast & Co., an award-winning brand strategy and communications agency determined to build the most strikingly different brand experiences anywhere. Today we’re going to…

How do you know if your marketing efforts are truly aligning with your business goals? The answer lies in selecting the right marketing metrics to evaluate success

AI4, the world’s premier conference discussing artificial intelligence and its many applications for business is being held August 7-9 at the MGM Grand in Las Vegas. I’m happy today to be joined by one of the many great speakers that will be…

Google can’t access every variable on the internet – and with the amount of content created every day, brands can struggle to have pages be seen by Google and generate revenue. Enter organic search marketing, a sustainable and affordable traffic…

It was an absolute pleasure to have Bruce Temkin, one of the founders of customer experience and a leading figure in the field, on the CX Goalkeeper Podcast. Bruce’s vast experience and insights into customer experience, transformation, and leadership…

The brand of today and tomorrow must be an Agile one, nimble enough to adapt to fast-changing environments, and rooted in continually improving the people, processes, and systems that comprise it.

Welcome to a special episode of the show brought to you in partnership with Arlington Economic Development, where we discuss issues related to the workforce, the role of place in the future of work, and the role of the creative sector in a larger…