Month: July 2026

The PYMNTS Intelligence report, The Pay Later Ecosystem Report: Consumers Will Let AI Recommend Pay Later, But They Want Control, explores key findings from a survey of 2,034 U.S. adult consumers conducted in April 2026. It highlights the generational differences in AI adoption and outlines the critical parameters enterprises…

Typeface has rolled out a batch of updates to its marketing orchestration platform, centered on major upgrades to its Ad and Video agents alongside new webpage analytics and more granular image editing.

Akeneo’s Summer Release transforms the Akeneo Product Cloud from a system of record to a fully agentic platform, where fleets of agents coordinate amongst themselves to accomplish tasks with, and for, users.

Yesterday’s martech news: Guideline adds verified, transaction-level ad measurement across ChatGPT and Perplexity, plus AI video and creator marketing launches.

Furniture.com’s Dan Bennett and Alexandra Seaman on building a “decision layer” that helps shoppers navigate endless choice with AI, standardized data, and trusted content.

FatTail, a leading provider of enterprise advertising management solutions and part of Chartbeat, Inc., today announced a strategic integration between its AdBook platform and Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, and part of T-Mobile Advertising Solutions.

Data from Wistia’s 2026 State of Video Report reveals why AI is transforming how businesses manage video, even as most teams still leave hosting, organizing, and reporting outside their AI workflow

More of the buying journey now runs inside AI systems that research products and buy on the customer’s behalf. Advantage is moving to whether those machines can read your brand accurately and trust it enough to recommend it.

Salesforce Agentforce Commerce reaches general availability, Amazon’s Creative Agent produces 80% of an ad, and shadow AI risk grows: July 6 martech news for CMOs.

As marketing leaders, we are simultaneously expected to be seers of the future and pragmatic stewards of the present. The C-suite, having read the same headlines we have, wants to know our AI strategy. They want to see the transformative results promised by a constant barrage of articles and…