Author: Agile Brand Guide

Want an AI agent that already knows your customer data? See how Klaviyo Composer audits your flows and builds campaigns — demoed by Gil Hsu.

Pattern already supports more than $2B in annual ad spend across online marketplaces, Google, Meta, Snap, and TikTok, and is now extending that same expertise to help brands meet consumers in ChatGPT.

New availability in Unanet AEC CRM and Unanet GovCon ERP extends AI-powered answers and workflows across project-based businesses

Three distinct forces landed simultaneously: the EU AI Act’s Article 50 transparency obligations became enforceable, Meta announced a dual move into cloud infrastructure and AI business agents inside WhatsApp and Instagram, and the world’s top CMOs gathered in Cannes to confront a problem that no vendor roadmap has solved…

Holt will make the case that as AI slashes the cost of both building and attacking software, governance — not speed — becomes the deciding factor

Trust in financial services is not won in a campaign. It is won or lost inside the product, one screen at a time. For a category built entirely on managing other people’s money, the interface is the brand promise, tested in real time, every time someone opens the app.

To understand this shift, Oxylabs Research, Tech Layoffs Meet Hiring Surge: Inside the 850,000 Job Postings Reshaping American Tech Careers, analyzed approximately 850,000 U.S. tech job postings published between January 2025 and March 2026, revealing critical insights into the skills and platforms employers prioritize.

81 market research statistics for 2026 on AI in research, consumer behavior, advertising, media, and buyer trends — compiled from 20 studies and fully sourced.

If you’re a marketing leader in an enterprise organization, you feel it every day. The C-suite, the board, even your own team are all looking for the promised land of AI-driven Return on Investment (ROI). The market is saturated with a sense of FOMO, a frantic race to deploy…

Adobe CMO Enterprise Rachel Thornton on treating AI agents as an audience: LLM brand visibility, agent-readable content, and closing the AI skilling gap.