Introducing iSpot SAGE: The Proprietary Agentic AI Platform Powered by Video Advertising’s Most Trusted Data
Two years in the making, SAGE leverages iSpot’s comprehensive ad data to serve as the industry backbone for the next generation of ROI-minded marketing intelligence
Bombora Expands B2beacon™, Establishing a New Standard for B2B Campaign Measurement
B2B Identity-Powered, Log-Level Campaign Measurement Delivers Unprecedented Visibility and Accuracy Across Eight Leading Ad Platforms
Kentico Unveils Major AI Leap Bringing Agentic AI Workflows to Marketing Teams
Kentico announced the launch of the AIRA Agentic Marketing Suite, extending its AI strategy within Xperience by Kentico.
Qualtrics: Employees Thrive Through Change
New tech investments predict higher employee engagement, but most employees are using AI tools their employers don’t know about
New Intuit Mailchimp Report Reveals What Marketers Overlook at the Opt-In Moment and Why It Matters
The Art of the Opt-In finds that trust, timing, and restraint at sign-up shape engagement, data quality, and retention across email and SMS MOUNTAIN VIEW, Calif.–(BUSINESS…
Cognitiv Announces Strong 2025 Business Performance Driven by 388% Growth in ContextGPT
A decade of deep learning investment, strengthened by new executive leadership, delivers real-time, privacy-safe performance at scale
Qualtrics Appoints Jason Maynard as Chief Executive Officer
Qualtrics, the leader and creator of the experience management (XM) category, today announced the appointment of Jason Maynard as Chief Executive Officer, effective immediately. Maynard will…
Talon.One Introduces Unified Incentives Protocol to Bridge Loyalty and Agentic Commerce
Talon.One, a provider of enterprise promotion and loyalty technology, has announced the launch of its Unified Incentives Protocol (UIP). The initiative aims to standardize how brand…
