PubMatic Launches AgenticOS, the Operating System for Agent-to-Agent Advertising
Launching with WPP Media, Butler/Till, MiQ and Others as Agentic Campaigns Move Into Market
Zeta Global and OpenAI Team Up to Deliver Answer-Driven Marketing with Athena by Zeta™
Following unprecedented early demand, Zeta expands beta access for first two Athena agentic applications
Optimove launches its new Email Marketing Solution, significantly enhancing marketers’ Creative Power
Optimove’s next evolution of email marks a new era of email personalization at scale for Positionless Marketers. Enhanced capabilities combine industry-leading AI agents with state-of-the-art data…
Optimizely Unveils New Research on AI-Powered Content Ecosystems
New report identifies 15,000+ tools in today’s marketing ecosystem and highlights the rise of “agentic content systems” built to scale personalization
TrustArc Launches Arc: The AI-Powered Privacy Management Platform Built for Modern Teams
TrustArc, the privacy management platform for navigating global compliance and AI risk, announced the general availability of Arc, an evolution of the TrustArc platform designed to redefine how…
Nielsen and Roku Expand Strategic Measurement Partnership
Roku gains access to Nielsen’s streaming ratings showing The Roku Channel is the #2 streaming app in ad-supported TV time
HCLSoftware to Acquire AI Data Analyst Agents Startup Wobby
Acquisition of the early–stage startup to accelerate our clients’ value realization from GenAI by adding AI data analyst capabilities
The Feed is Dying. Social Network Series Hits 1M Messages by Changing How You Share Online.
Series, the social network on iMessage, announced that today it has exchanged over 1 million messages while also reaching 10,000 daily active users – all without…
