Category: Yesterday’s News

LoopMe cut brand lift studies to a 1M impression floor on The Trade Desk. Euromonitor, Alchemer, Archive and ChainIT also shipped news on Sept 2, 2026.

Optimizely claims 10x cheaper marketing AI models, OroCommerce cuts build time 50%, and NIQ finds 56% of consumers delay tech buys over price. Sept 1, 2026.

Martech news for August 31, 2026: Madrona’s IA40 puts $377B of $410B into three AI firms, while Archive, LG CNS and StoreClaw sell hours back to marketers.

Martech news for Aug 27-28, 2026: The Trade Desk ships Kokai Zuma with claimed 32% CPA gains, and NIQ finds 74% of shoppers use AI for product discovery.

BrightEdge: 97% of top sites can’t serve AI agents. Auxia, AWeber, LTK and Sequel launched agentic marketing tools August 25-26, 2026. What CMOs face.

BCG finds 31% of consumers now use AI to shop, roughly triple 18 months ago. Aug 26, 2026 martech news from DoubleVerify, Adjust, Zappi, LTK and Perion.

Martech news for Aug 25, 2026: Talkdesk finds 98% of companies deployed AI in CX and only 5% can measure it. Plus MarketsandMarkets, Rokt, Media in Retail.

YouTube redefined a view and OpenAI opened ChatGPT ads across 31 EU markets on Aug 24, 2026. Narvar: 65% of shoppers will use AI, 8% of retailers feel ready.

Martech news for August 21, 2026: NielsenIQ finds 58% of shoppers ignore brand ownership, Gravitate publishes AEO research, KNOREX flags going concern.

Martech news for Aug 19-20, 2026: Syndigo finds reviews beat discounts, BCC Research reports agentic AI uses 100-1,000x more tokens, Queen One raises $25M.