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Contents: Industry News | Latest Episodes | One Amazing Thing | Upcoming Events | Articles

Industry News

Salesforce Debuts Agentforce Help Agent With Pay-Per-Resolution Pricing
Athos Commerce Unveils Intelligent Discovery Platform to Help Brands Win in the Era of Agentic Commerce
Twilio Brings SMS Into Its EU Data Residency Fold, Targeting Cross-Border Compliance for Enterprise Marketers
Gray Media Taps Madhive’s Omnichannel Platform to Power Next Evolution of Local Performance at Scale
Adobe Announces General Availability of CX Enterprise Coworker to Redefine Marketing and Customer Experience Orchestration with Agentic AI
Mendo raises €12 million to become Europe’s benchmark for enterprise AI adoption
AI4 2026 Unveils Expanded Exhibit Hall Featuring Nearly 400 Exhibitors, New Interactive Experiences, and the Industry’s Leading AI Companies
Optimizely Launches Full AEO Platform to Help Marketers Understand and Act on AI-Driven Content Discovery
IncQuery Unveils AI Moderation and AI-Powered Authoring Tools Built for Modern Consulting and Deal Teams
Siteimprove Sets New Standard for Content Intelligence to Win in AI Search: Enterprise Content Built with Purpose and Relevance, Not Just Speed
Typeform Launches Research Flow to Help Teams Uncover Deeper Insights in Hours, Not Weeks
Pega Eliminates ‘AI Token Tax’ With More Efficient Way to Build and Run  Agentic Workflows
Pega Launches Customer Engagement Studio to Transform Marketing Operations with  Agentic AI
FreakOut Launches HAWK, an AI Agent for Autonomous Social Ad Operations
TiVo Video Trends Report Finds Consumer Video Engagement Reached Peak Levels in 2025 Despite Economic Pressure
DataGroomr Announces Agentic Enrichment
EDO Launches Ad EnGage Optimize — Autonomous, AI-Powered Solution Bringing Outcomes-Driven Campaign Optimization to Convergent TV
LiveNexus by Liveops AI Simulations Accelerate Agent Readiness and Lifts Sales Conversions by 57%
Tempo Software Accelerates AI Innovation with New Atlassian Marketplace Offerings
Lovelace Matches Gemini Deep Research at Less Than 1% of the Cost

More news

The Agile Brand with Greg Kihlström® Podcast

Expert mode MarTech, CX, and AI. Catch on: Apple | Spotify | Amazon

Mavlers’ Matt Kelly on Lifecycle Marketing in the AI Era
Brillio’s Kathleen Ulrich and Anuj Mathur on moving from personalization to agentic transformation
From CRMC: Phaedon’s Jaclyn Wands on humanizing loyalty in an AI-driven world
Asana CMO Prachi Gore on realizing AI’s true potential for marketing operations

More episodes

See it in Action

One Amazing Thing with Greg Kihlstrom™

See it in action on our video show. Catch it on YouTube

(insert video)

One Amazing Thing About Extuitive with Pavan Pant

Placing the right advertisement in front of your audience can have a huge impact, yet testing every single ad with your audience before you run a campaign just isn’t always feasible. But what if you could test campaigns with a digital twin, quickly and accurately? Welcome to One Amazing About Extuitive. Today we’re talking with Pavan Pant, VP of Growth at Extuitive and he will be sharing one amazing thing about their platform with us today.

Latest Research

LiveOps: Closing the CX Resolution Gap: Why AI-Powered Speed Needs Human-Centric Outcomes
Pega: Architecting Agentic AI for Measurable Enterprise Outcomes
Qualtrics: Beyond HR: How Smart AI Governance and Strategic Investment in Frontline Employees Drive Measurable Business Value
Bridging the AI Efficiency Divide: Measuring Real Value Beyond the Hype
TiVo: Fine-Tuned Value Viewing: Strategic Imperatives for Q4 2025 Video Trends
Intuit Mailchimp: Bridging the Insight Gap: Converting Data Overload into Strategic Action
Unanet: Strategic Rebalancing: Mastering Growth and Resilience in an AI-Driven Enterprise Landscape
Futurum Signal: Agentic AI Platforms: Transforming Enterprise Operations from Insight to Autonomous Action

More Research

Expert Mode Articles

Expert Mode: Redesigning the Learning Experience for the Modern Workforce
Expert Mode: Your Go-To-Market Tech Stack is a Product. Who’s the Product Manager?
Expert Mode: Navigating the Data Black Box of AI-Driven Commerce
Expert Mode: From Defender to Disruptor: Reshaping the Enterprise for the Future

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