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One Amazing Thing About Klaviyo with Grant Deken
What if you could unite your marketing, data, and customer experience into one autonomous, intelligent platform, giving you your own, AI-first, B2C CRM? Welcome to One Amazing About Klaviyo. Today we’re talking with Grant Deken, Head of Product, Klaviyo Service at Klaviyo and he will be sharing their Service Suite, consisting of Customer Hub and Customer Agent with us today.
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Artificial Neural Network (ANN)
An Artificial Neural Network (ANN) is a computational model inspired by the way biological…
Customer Retention Rate (CRR)
Customer Retention Rate (CRR) is a key performance metric that measures the percentage of…
Digital Experience Platform (DXP)
A Digital Experience Platform (DXP) is an all-encompassing technology solution that enables businesses to…
B2B (Business to Business)
B2B, or Business to Business marketing, refers to companies, products, and services that sell…
Multi-Armed Bandit (MAB) Testing
A Multi-Armed Bandit (MAB) is a mathematical framework and decision-making algorithm used to model…
Operational Debt
Operational debt refers to the accumulation of unfinished tasks, projects, or initiatives that are…
The Agile Brand with Greg Kihlström Podcast
The Agile Brand with Greg Kihlström podcast discusses marketing technology, customer experience, and digital…
Out of Home (OOH)
Out of Home (OOH) advertising refers to any form of advertising media that reaches…
Timeboxing
Timeboxing is a time management technique that involves allocating a fixed, maximum unit of…
Marketing Operations (MOps)
MOps incorporates a range of functions, including data management, analytics, marketing automation, technology implementation,…
1:1 Omnichannel Personalization
1:1 Omnichannel Personalization refers to the strategy of customizing a customer’s experience at an…
Agile Brand
An Agile Brand is an organization that is able to be adaptive to both…
Latest Research
The more recent insights, trends, and stats to guide your work
Expert Mode Articles
Hear from Thought Leaders About Marketing technology, CX, and Digital Transformation
Expert Mode: Navigating the Evolving PR Landscape in the Age of AI
The public relations landscape is in constant flux, a dynamic environment further accelerated by the…
Expert Mode: The Unimaginable Scale of AI Content and the Guardian at the Gate
The question is no longer if we can use AI to create content, but rather…
Expert Mode: Taking ROI Models From Confusion to Clarity in B2B E-Commerce
Return on investment (ROI) is the lifeblood of any successful business, yet many organizations find…
More Industry News
More Articles on MarTech, AI, & Customer Experience
The Science of Anticipation: Using Data to Predict Customer Needs and Market Moves
You pour resources into campaigns only to see lukewarm results. You stock inventory that gathers dust. You scramble to react…
