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From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.


The Agile Brand with Greg Kihlström podcast

Don't miss a thing. Listen to the top marketing technology podcast with host Greg Kihlström


Martechipedia™ Wiki

The marketing wiki with everything you need to know:

Hightouch

Hightouch is a data and AI platform for marketing and personalization. Find insights, run…

Contentsquare

Contentsquare is a digital experience analytics platform that helps businesses understand how and why…

Intention-to-Treat (ITT) Analysis

Intention-to-Treat (ITT) analysis is an experimental analysis principle that evaluates outcomes for all subjects…

Product Information Management (PIM)

Product Information Management (PIM) is the process and system for centralizing, standardizing, enriching, and…

Attentive

Attentive is a personalized text message marketing platform that helps brands acquire, engage, and…

Product Listing Page (PLP)

A Product Listing Page (PLP) is the page type in an e-commerce experience that…

GrowthLoop

GrowthLoop is a customer journey orchestration platform enabling product-led growth companies to activate, retain,…

Karla Jo Helms 

Karla Jo Helms is the Chief Evangelist and Anti-PR™ Strategist for JOTO PR Disruptors™. Karla…

Sid Banerjee, Medallia

Sid Banerjee

Sid currently serves as the Chief Strategy Officer at Medallia. He has nearly 30…

Partner Relationship Management (PRM) System

Partner Relationship Management (PRM) systems are software platforms that help organizations recruit, onboard, enable,…

Identity Resolution

Identity resolution is the process of recognizing and linking identifiers that belong to the…

Radial

Radial is a b2c e-commerce platform offering a range of omnichannel solutions for brands…


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