Expert Advice for Marketing Leaders on MarTech, AI, & CX
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Stitch Fix
Stitch Fix is a personalized online styling service that uses algorithms and data science…
Ask Rally
AskRally is a customer intelligence platform that helps B2B marketing teams discover their ideal…
Adrian Swinscoe
Described as an experimental CX thought leader and visionary, Adrian Swinscoe is a best-selling…
Hashed Email (HEM)
A hashed email (HEM) is a cryptographic representation of an email address created by…
History of E-Commerce
A brief history of E-commerce, from the early pre-internet foundations in the 1960s to…
Human-in-the-Loop (HITL)
Human-in-the-Loop (HITL) is a design pattern in which human judgment is embedded at one…
Chris O’Neill
Chris O’Neill is CEO of GrowthLoop and a board director at Gap Inc. (NYSE:…
GrowthLoop
GrowthLoop is a customer journey orchestration platform enabling product-led growth companies to activate, retain,…
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More Articles on MarTech, AI, & Customer Experience
Focusing on Solution-Led Approaches versus Product-Led Approaches
Organizations are increasingly recognizing the importance of adopting solution-led approaches over traditional product-led strategies. The insights shared in the recent…
