Expert Advice for Marketing Leaders on MarTech, AI, & CX
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Tom Schmitt
As Chief Executive Officer, Tom oversees the leadership of Radial North America’s Managing Committee,…
Radial
Radial is a b2c e-commerce platform offering a range of omnichannel solutions for brands…
Greg Kihlström
Greg Kihlström is a best-selling author, speaker, and entrepreneur, and serves as an advisor…
Over-the-Top (OTT)
Over-the-Top (OTT) refers to the delivery of video, audio, and other media content directly…
Delivery Duty Paid (DDP)
Delivery Duty Paid (DDP) is an international shipping agreement where the seller assumes full…
Constant Contact
Constant Contact is an email marketing and automation platform designed to help small businesses…
Partner Relationship Management (PRM) System
Partner Relationship Management (PRM) systems are software platforms that help organizations recruit, onboard, enable,…
Markup AI
Markup AI is API-first and developer friendly so your teams can build quality gates…
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More Articles on MarTech, AI, & Customer Experience
Focusing on the customer journey first when developing an e-commerce strategy
Understanding the needs and preferences of the customer is essential for creating a successful e-commerce platform, thus it is important…
