#697: Building the total experience for customers with AJ Joplin, Forrester
Does your AI-based interface talk to customers the way a real person would or is it tech for tech’s sake? We are here at Forrester CX…
#696: The network effect on CX of AI plus employees with Jay Pattisall, Forrester
Agility isn’t about adding more tech; it’s about multiplying human impact. Today we’re exploring the network effect of AI and how it helps employees create powerful…
Forrester Introduces The Total Experience Score: A New Metric For Measuring The Power Of A Unified Brand And Customer Experience
Aligning brand and customer experience empowers companies to outperform competitors, achieve up to 3.5x revenue growth, and earn higher customer retention and loyalty
Forrester’s 2025 Global Customer Experience Index Rankings: 21% Of Brands Declined, 6% Improved, And 73% Remained Unchanged
CX hit an all-time low in North America, while Europe made some gains and Asia Pacific struggled
#543: Better Together: CX + Digital + Marketing with AJ Joplin, Forrester
Today, from the Forrester CX Summit North America in Nashville, we are thrilled to have AJ Joplin, Senior Analyst at Forrester, with us to discuss the…
#542: Forging Boundless Experiences with Humans + AI with JP Gownder, Forrester
The adoption of AI into customer experiences, and marketing efforts is happening—rapidly. But it’s not enough to just slap AI onto an existing interaction. Success lies…
3 Takeaways from Forrester CX Summit
For those able to make it to Nashville for the 2024 Forrester CX Summit North America, there was a lot to see, hear, and experience. The…
