Adobe Moves Firefly’s AI Audio Out of Beta as Music Licensing Friction Shifts to the Generation Layer
Generate Music, Generate Speech, and Generate Sound Effects reach general availability, bringing rights-cleared audio into the same workspace as image and video — and raising new questions for brand teams about where “commercially safe” begins and ends.
51.8% of QSR Workers Who Found Onboarding Inefficient Exited Before Starting Work, Survey Finds
AllianceHCM’s survey of 1,000 QSR employees suggests that a frustrating employee experience is costing trust, reducing lifetime value
Yesterday’s Marketing Technology & AI News | August 21, 2026
Martech news for Aug 19-20, 2026: Syndigo finds reviews beat discounts, BCC Research reports agentic AI uses 100-1,000x more tokens, Queen One raises $25M.
ISM’s Paul Brenner and IAB’s Collin Colburn on in-store retail media measurement: the barrier to scale is alignment, not technology
ISM’s Paul Brenner and IAB’s Collin Colburn on why in-store retail media stalls on misaligned scorecards, not tech — and what shopper purchase rate fixes.
Lineup and alfa Stylo Form Strategic Partnership to Enhance Direct Advertising Design Capabilities
Lineup, a leading global provider of media sales technology, today announced a strategic partnership with alfamedia, who operates alfa Stylo, a versatile online editor for professional ad editing, digital and print.
BLK Teams Up with The Gathering Spot for New Black Business Month Campaign and Content Series
New campaign “Open for Business (and Love)” celebrates Black entrepreneurs who are building businesses and relationships with equal intention
CustomerGauge: The CX Monetization Paradox: Advancing Operations, Stalling on Value Proof
This disparity, highlighted in the NPS Benchmark Report: Decade Edition by CustomerGauge, indicates that while CX practitioners are executing better, they are often failing to prove the monetary value of their efforts, risking their programs’ strategic relevance and budget stability.
As AI commoditizes, what still appreciates? Martech Futurist | August 20, 2026
Forrester’s new AI Disruption Model, Experian’s Identity and Fraud Report, and a B2B search overhaul at Akamai all point the same direction: durable martech budget is moving beneath the application, into data, identity, and trust. A practitioner’s read for CMOs planning 2027.
Expert Mode: Brand Stewardship as an Offensive Strategy in the Age of AI with Jason Ippen, Georgia-Pacific
This article was based on the interview with Georgia-Pacific’s Jason Ippen on the intersection of brand creativity and AI by Greg Kihlström, AI and MarTech keynote speaker for The Agile …
Yesterday’s Marketing Technology & AI News | August 20, 2026
Martech news for August 19, 2026: Attentive AI Grow lifts email and SMS sign-ups 25%, Calendly ships Callie, and Liferay opens its Data Platform to B2B.
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