#5: One Amazing Thing About Glassbox with David Geffen

What if you could uncover deep digital insights on customer behaviors and trends without being a data scientist or having specialized technical knowledge? Glassbox Insights Assistant might be for you.

Welcome to One Amazing About Glassbox. Today, host Greg Kihlstrom welcomes David Geffen, VP of Product Marketing at Glassbox and he’s going to be sharing one amazing thing about Glassbox with us today: Glassbox Insights Assistant, or Gia.

Glassbox is an AI-fueled customer intelligence platform that proactively transforms data into decisions, capturing an infinite amount of digital interactions, surfacing root causes of behavior, and enhancing customer experiences.

Watch the Episode

From the creators and host of the award-winning The Agile Brand™ with Greg Kihlström podcast, comes One Amazing Thing About… with Greg Kihlström, a show that puts the spotlight on the latest and greatest MarTech products and platforms by showcasing one feature that makes them… amazing.

About David Geffen

David is the VP of Product Marketing at Glassbox, where he develops and executes marketing strategies for an array of products. He leads the creation of product positioning, messaging, and go-to-market strategies, and communicates the product roadmap to stakeholders, including customers, sales teams, and engineers. Notably, David has led the development and launch of a new product line that generated over $40 million in its first year, increasing customer satisfaction by 50% through a new enablement program and brand advocacy. David has delivered several presentations at high-caliber events, including Adobe Summit and Insurance Innovators.

Resources

Glassbox website: https://www.glassbox.com

The One Amazing Thing with Greg Kihlström website: https://agilebrandguide.com/the-agile-brand-podcasts/one-amazing-thing-about-with-greg-kihlstrom/

Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com

Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/

Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com

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One Amazing Thing About Glassbox with David Geffen