Author: Agile Brand Guide

Unified feedback platform delivers a seamless experience across channels, bringing answers, guiding actions and moving work between systems

Gupshup launched its Voice AI Platform, a self-serve console for building and running AI voice agents that handle calls end to end. The launch extends Gupshup’s engagement platform from messaging into voice, bringing support, sales, and operations onto the same infrastructure businesses use for WhatsApp, RCS, and SMS.

Docusign announced it will open its Model Context Protocol (MCP) Server to every AI agent on September 30. With the Docusign MCP generally available globally, agreement intelligence and governed action powered by AI engine Docusign Iris are now callable natively from Claude, ChatGPT, Gemini, Copilot, Slack, and any MCP…

Federated Hermes’ Melissa Ryan on consolidating 20+ sites into one global front door on Optimizely, and why design sign-off — not the platform — was the hard part.

Which does more for a company over five years — a wellness platform announced at an all-hands with a slide and a hashtag, or a fruit delivery that shows up every Tuesday and never gets announced at all?

65 e-commerce statistics for 2026 on AI-driven shopping, unified commerce, holiday sales, BNPL, and fulfillment — compiled from 14 studies and fully sourced.

Treyci finds AI engines disagree 2x on brand recommendations, Comscore measures sponsored ChatGPT ads, Videowise ships UGC AEO. Martech news, Sept 3, 2026.

I recently spoke with Nir Weingarten, CEO and founder of Eikona, whose background in AI and reinforcement learning offers a compelling new paradigm. His perspective suggests that the natural evolution of A/B testing is already here, and it promises to move marketing from a state of periodic testing to…

Comscore found sponsored ads in 24% of hotel ChatGPT prompts by May 2026. Azoma, Emberos, Totaligent, eGain and Shirofune also shipped news Sept 3, 2026.

IFPA Solutions Engineer Jim Rucinski runs a global digital experience with two people: his request filters, an Optimizely DAM + GraphQL fix, and AI citation tracking.