Brillio’s Kathleen Ulrich and Anuj Mathur on moving from personalization to agentic transformation
Today, we’re going to talk about the move from personalization to agentic experiences and what that means for enterprise marketing. We’ll cover: How “agentic experiences” are moving beyond simple personalization to fundamentally change the economics of customer acquisition and retention. The shift in talent and technology required, moving from…
AI4 2026 Unveils Expanded Exhibit Hall Featuring Nearly 400 Exhibitors, New Interactive Experiences, and the Industry’s Leading AI Companies
Show Floor to Feature Startup Innovation, Global AI Participation, and New Agentic AI Demonstrations
LiveOps: Closing the CX Resolution Gap: Why AI-Powered Speed Needs Human-Centric Outcomes
The Liveops 2026 Resolution Gap Report reveals that despite the perceived speed of AI-powered CX, customers prioritize comprehensive issue resolution and seamless human escalation over mere interaction velocity.
Optimizely Launches Full AEO Platform to Help Marketers Understand and Act on AI-Driven Content Discovery
Through a new partnership with Conductor, Optimizely adds AI search visibility and optimization to round out its complete AEO offering NEW YORK, June 10, 2026 /PRNewswire/ — Optimizely, the leading digital experience platform …
Kyndryl Launches AI Orchestration for Business to Accelerate Agent-Driven Transformation
New Kyndryl Agentic AI Framework offering designed to fuel more responsive supply chains and personalized customer experiences across retail, CPG, travel and transportation industries
IncQuery Unveils AI Moderation and AI-Powered Authoring Tools Built for Modern Consulting and Deal Teams
New AI Drafter, Magic Edit, Magic Question, and AI Moderation capabilities help teams build stronger surveys faster, capture richer respondent context, and keep qualitative insight connected to structured data in one secure research workflow
Marketing Technology & AI News | June 10, 2026
Yesterday’s announcements tell a story that vendor headlines obscure: the AI layer is being inserted between your brand and your customer at every touchpoint — and the organizations that will win are not the ones with the most AI tools, but the ones with the cleanest data architecture underneath…
From CRMC: Phaedon’s Jaclyn Wands on humanizing loyalty in an AI-driven world
Agility requires not just the rapid adoption of AI-based solutions, but the wisdom to know when and how to apply them to enhance—without replacing—the human element of the customer relationship. Today, we’re going to talk about: The growing disconnect between what AI-powered loyalty programs deliver and what discerning consumers…
Siteimprove Sets New Standard for Content Intelligence to Win in AI Search: Enterprise Content Built with Purpose and Relevance, Not Just Speed
The Siteimprove.ai platform adds two new agents to build on its advanced AEO insights with the Content Writing & Optimization Agent and PDF Remediation Agent
Typeform Launches Research Flow to Help Teams Uncover Deeper Insights in Hours, Not Weeks
New AI-moderated research workflow combines survey-scale reach with the depth of qualitative interviews in a single platform
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