437: #437: AI as a member of your marketing team, with Daniel Maloney, Tailwind
There is a lot of talk about artificial intelligence these days in many areas of the business, and marketing is one that we talk about a lot on this show, but there’s a reason why – and that is because…
436: #436: Using AI to Reach More Customers with Nicholas Holland, VP of Product, HubSpot Marketing Hub
I am here at Hubspot’s INBOUND Conference in Boston to talk about the impact that AI is having on marketers and how they can more effectively reach their customers. Today we’re going to talk about how marketers can avoid the hype…
435: #435: Building a culture of experimentation, Kevin Li, Optimizely
I am here at Opticon 2023, Optimizely’s annual conference, here in San Diego, California where there have been a lot of exciting announcements, and we’re going to get to at least a few of those today. Organizations that have a…
434: #434: Composable, omnichannel marketing with Rupali Jain, Chief Product Officer, Optimizely
I am here at Opticon 2023, Optimizely’s annual conference, here in San Diego, California where there have been a lot of exciting announcements, and we’re going to get to at least a few of those today. Today we’re going to…
#433: Demystifying platform selection with Bryan Jones and Cara Bourdage, The Office of Experience
I’m excited to talk with my guests today on a special episode brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people….
432: #432: Data sharing and collaboration with Kamakshi Sivaramakrishnan, Samooha
Today we’re going to talk about the power of data sharing and collaboration and how data clean rooms can help organizations in several ways. To help me discuss this topic, I’d like to welcome Kamakshi Sivaramakrishnan, Founder & CEO at…
431: #431: Growing leaders and aspiring leaders with Nate Prosser, Wawa and the Leadership Chalk Talk Podcast
Today we’re going to talk about growing current leaders and aspiring leaders into the best possible version of themselves. To help me discuss this topic, I’d like to welcome Nate Prosser, Head of Learning, Leadership and change at Wawa and…
430: #430: Personalized Campaigns in Highly Regulated Industries with Diana Lee, Constellation
Today we’re going to talk about how to create compelling personalized content and campaigns even in highly regulated industries. To help me discuss this topic, I’d like to welcome Diana Lee, Co-Founder & CEO of Constellation. RESOURCES…
429: #429: AI & the Workforce with Jon Darbyshire, SmartSuite
Today we’re going to talk about AI and the workforce, and how intelligent businesses embrace automation to empower citizen developers and others to work smarter. To help me discuss this topic, I’d like to welcome Jon Darbyshire, CEO at SmartSuite….
428: #428: Personalizing the Customer Journey with Trent Rossini, inQuba
Today we’re going to talk about Customer Journey Orchestration with a focus on SMS and messaging to help brands drive greater customer engagement and personalize the customer experience for consumers that quickly grow impatient by being saturated…
427: #427: Creating engaged teams with Kelsey Bishop, Founder at Candor
Today we’re going to talk about how to create engaged teams by creating a culture of self-awareness and continuous learning and improvement. To help me discuss this topic, I’d like to welcome Kelsey Bishop, Founder at Candor. RESOURCES Candor…
426: #426: Print media in an omnichannel world with Curtis Tingle, CMO at Vericast
Today we’re going to talk about the role of print media in a digital world, and why it’s important to not overlook valuable channels that your customers value. To help me discuss this topic, I’d like to welcome Curtis Tingle,…