Customer Data Platforms (CDPs)

Leadspace

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When working with huge volumes of data the ability to validate and resolve companies and buyers at the enterprise SMB or even micro-business level is a challenge. Leadspace is purpose-built …
Parent Company
Leadspace

Lytics

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Lytics CDP offers a composable and modern architecture that fits with and accelerates your cloud data strategy. Integrated with existing cloud data warehouses, Lytics helps companies build a unified first-party …
Parent Company
Lytics
CDP Type
Automation, Orchestration, Measurement

Microsoft Customer Insights

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Microsoft Customer Insights is part of Microsoft Dynamics 365 and incorporates a full-functioning CDP into the Dynamics platform.
Parent Company
Microsoft

mParticle

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Customer Data Platform that combines real-time data quality and governance protections with AI-powered insights and predictions.
Parent Company
mParticle
CDP Type
Measurement, Data Measurement

Optimizely Data Platform

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Formerly Zaius, Optimizely Data Platform is a customer data platform that integrates with Optimizely’s digital infrastructure and serves as a full-functioning CDP.
Parent Company
Optimizely
CDP Type
All-in-One

Oracle Unity CDP

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Combine customer data from online, offline, and third-party sources to create a single, dynamic, real-time view of each customer. Oracle Unity Customer Data Platform (CDP) applies machine learning to prescribe the best …
Parent Company
Oracle
CDP Type
All-in-One

Redpoint rg1 CDP

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Enterprise customer data platform that serves global audiences.
Parent Company
Redpoint Global

SAP CDP

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At SAP our purpose is to help the world run better and improve people’s lives. Our promise is to innovate to help our customers run at their best. SAP is …
Parent Company
SAP

SAP ERP

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SAP ERP software is a proven foundation for the world’s largest organizations. Streamline procurement manufacturing service sales finance and HR processes.
Parent Company
SAP

SAP Sales Cloud

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SAP CRM provides marketing solutions for big data analytics social media marketing segmentation multichannel campaigns loyalty and resource management.
Parent Company
SAP