A Guide to Marketing Technology and CX
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers and CX professionals information and insights to make better decisions.
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#691: Gaining agility and results with composable CMS, with Mark Wheeler from Storyblok
When speed and agility are everything, most marketing teams are still stuck in the slow lane—waiting on developers to publish…
Martechipedia™
The marketing technology wiki serving as a guide for CMOs, marketing and customer experience leaders, and aspiring leaders
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All the acronyms a marketer could ask for! Terms, concepts and other resources in a wiki format.
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Expert Mode
Expert Mode: Marketing That Feels—How Large Emotion Models Are Changing the Game
We’ve spent the last five years feeding marketing algorithms every click, demographic, and behavioral data…
Expert Mode: Why Your Agile Practice Needs a Dashboard—and a Dose of Reality
If you think Agile is just about story points and sprint velocity, Gabrielle Wieczorek wants…
Expert Mode: Reinventing Footwear—How AI, 3D Printing, and Creator Culture Are Kicking Down the Industry’s Door
When the founder of Reebok partners with the builder of an AI-powered shoe startup, it’s…
Expert Mode: The Case for Building a Media Brand (Before You Hit a Growth Wall)
When marketers think about content, they often picture campaigns—finite, purpose-built, and measured in clicks. Benjamin…
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Forrester CX Summit North America 2025
At CX Summit 2025, CX, digital, and marketing leaders unite to delve into this…
eTail Boston 2025
eTail is your opportunity to be at the forefront of the retail revolution. How?…
Optimizely Opticon 2025
We’re not just stepping into a new world—we’re entering an entirely new dimension. One…
Sitecore Symposium 2025
Join us at Sitecore Symposium 2025, where bold ideas meet real-world innovation. This year’s…
HumanX 2026
The must-attend, venture-backed conference for the artificial intelligence community. From the team behind Money2020, HLTH, ViVE, and Shoptalk, and…
The Agile Brand Guide® Book Series
The internationally best-selling series available in print, digital and audio.
In 3 hours or less, get up to speed on the trends, issues, and trends that affect your work. Marketing technology, CX, and strategy books for busy professionals.
More Articles on MarTech, AI, & Customer Experience
CustomerThink: How AI Avatars Are Quietly Rewiring Enterprise Productivity
This article was written by Greg Kihlström for CustomerThink. Generative AI has generated plenty of attention and hype, though its…
