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The Agile Brand with Greg Kihlström

#785: Avaya CTO David Funck on building persistent memory of the customer with AI

Today, we’re going to talk about breaking down the silos between our AI systems. We’ll explore a concept that promises to give our AI a persistent memory, allowing different models and platforms to share context and build a truly continuous, intelligent customer experience. To help me discuss this topic, I’d like to welcome, David Funck, Chief Technology Officer at Avaya.


From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.


Martechipedia™ Wiki

The marketing wiki with everything you need to know:

The Agile Consumer: Navigating the Empowered Economy and the Future of Customer Experience

Fourth book by Greg Kihlström, author of Meaningful Measurement of the Customer Experience, The…

Enterprise Resource Planning (ERP)

Enterprise Resource Planning (ERP) refers to a category of business management software that integrates…

4 Brand as Relationship (Evolution of Brands)

As more and more brands have adopted the experience approach, it has become clearer…

Media Elasticity

Media elasticity refers to the percentage change in a marketing outcome (such as sales,…

Alternate Payment Methods (APM)

Alternate Payment Methods (APMs) refer to payment options that differ from traditional cash or…

Lean data strategy

Lean data is a focused approach to extracting valuable insights from a wealth of…

Culture (Component of The Center of Experience)

Culture is something that is unique to an organization, the time and place it…

Digital Wallet

A digital wallet, also known as an e-wallet, is an electronic device or online…

Wireframes

Wireframes are generally related to web, mobile, or software application design. They can be…

Zero-Click Searches

Zero-click searches refer to search engine queries where users obtain the information they need…

Digital Delight: Planning, measuring, and optimizing great digital CX and EX

Digital Delight discusses planning, measuring, and optimizing great digital customer and employee experiences.

Platform (Component of the Center of Experience)

The tools, processes and methods used to create experiences are critical to tasks being…


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