A Guide to Marketing Technology and CX
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers and CX professionals information and insights to make better decisions.
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#100: Watermark’s CX ROI Study: Proving It’s Value to Executives and Skeptics
Jon Picoult, bestselling author and CX thought leader was my first guest in 2022 when The Delighted Customers Podcast launched. He…
Martechipedia™
The marketing technology wiki serving as a guide for CMOs, marketing and customer experience leaders, and aspiring leaders
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More Articles on MarTech, AI, & Customer Experience
Powerful personalization of the customer experience through AI
Personalization through artificial intelligence (AI) is key in today’s business landscape. The interview with Greg Kihlström highlights the importance of…
