A Guide to Marketing Technology and CX
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers and CX professionals information and insights to make better decisions.
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Martechipedia™
The marketing technology wiki serving as a guide for CMOs, marketing and customer experience leaders, and aspiring leaders
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Random Forest
Random Forest is a supervised machine learning algorithm that uses an ensemble of decision…
Katana Cloud Inventory
A cloud-native inventory and smart manufacturing resource planning (MRP) platform providing real-time stock visibility,…
Optimizely One
Optimizely One is a composable, AI-powered digital experience platform (DXP) that unifies content, experimentation,…
Amperity
Amperity is an AI-powered Customer Data Platform (CDP) that enables enterprises to unify fragmented…
Adobe Experience Platform (AEP)
Adobe Experience Platform (AEP) is a real-time customer data platform designed to unify customer…
Tealium
Tealium is a leading Customer Data Platform (CDP) that enables businesses to unify their…
Salesforce Marketing Cloud
Salesforce Marketing Cloud is a comprehensive digital marketing platform that enables businesses to create…

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Customer-focused digital experience drives growth
Customer-focused digital experience is a crucial factor in driving growth for businesses. Companies that prioritize providing a seamless and personalized…