Expert Advice for Marketing Leaders on MarTech, AI, & CX
Catch the latest episodes of our award-winning podcasts for CMOs and marketing professionals
#759: Transcend’s Phyllis Fang on personalization utilizing data privacy by design
Today, we’re going to talk about the central paradox facing marketers: the mandate for deep, AI-powered personalization is growing at the exact same time that access to the data that fuels it is becoming more restricted by privacy regulations and consumer skepticism. We’ll explore how brands can bridge this gap, build trust, and turn privacy from a compliance hurdle into a competitive advantage. To help me discuss…
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Latest Research
The more recent insights, trends, and stats to guide your work
More Industry News
More Articles on MarTech, AI, & Customer Experience
Enhancing customer experience with digital signage
One of the key benefits of digital signage is its ability to enhance the customer experience by delivering dynamic and…
