Tag: Optimizely

Optimizely, the leading digital experience platform (DXP) provider, today announced its latest milestone in its multi-year partnership with Google Cloud – Optimizely One, the industry’s first marketing operating system, now leverages Google’s Gemini models.

 Optimizely, the leading digital experience platform (DXP) provider and world’s largest experimentation platform, announced today it has signed a definitive agreement to acquire the leading warehouse native analytics platform NetSpring.

AI assistants seem to be popping up everywhere today, but they’re usually relegated to a single set of functions, they don’t have the context of the larger campaigns and projects you are working on, and they can’t help you across the multitude of types of work you need to…

Optimizely, a leading digital experience platform (DXP) provider recently announced the launch of its SaaS CMS, featuring the all-new Visual Builder.

A recent survey by Optimizely, conducted in collaboration with Wakefield Research, highlights the increasing importance of personalization in digital marketing strategies. According to the report, 86% of digital leaders recognize the critical need for advanced personalization, yet only 40% have fully implemented such strategies.

I am here at Opticon 2023, Optimizely’s annual conference, here in San Diego, California where there have been a lot of exciting announcements, and we’re going to get to at least a few of those today. Innovation and creativity don’t happen in a…

I am here at Opticon 2023, Optimizely’s annual conference, here in San Diego, California where there have been a lot of exciting announcements, and we’re going to get to at least a few of those today. Organizations that have a culture of…

I am here at Opticon 2023, Optimizely’s annual conference, here in San Diego, California where there have been a lot of exciting announcements, and we’re going to get to at least a few of those today. Today we’re going to talk about an exciting…

The flagship event, which arrives during a period of significant growth for Optimizely, brings together over 1,100 leaders of technology, media, business, and brands for three days of timely discussion on how emerging technologies are impacting the future of digital experience. 

Today we’re going to talk about doing digital experimentation well and what this means in terms of your platform choice, and the way you approach experimentation as a marketing team. To help me discuss this topic, I’d like to welcome Dejean Brown,…