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#843: Pega’s Matt Healy on the hidden costs of outdated technology
Today, we’re going to talk about the hidden costs of outdated technology. While many leaders are focused on implementing the next generation of AI, new research suggests that the legacy systems still running in the background are not just inefficient—they’re actively eroding employee morale, productivity, and could even be a major factor in employee turnover. To help me discuss this topic, I’d like to welcome, Matt Healy, Sr. Director, Product Strategy & Marketing at Pega.
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Brandlight
Brandlight is a SaaS platform focused on AI visibility and brand intelligence—measuring how a…
Content Marketer
A content marketer is a creative professional who is responsible for creating, managing, and…
Bronze, Silver, and Gold Data Layers
The Bronze, Silver, and Gold Data Layers are a multi-tiered data architecture approach used…
Technology Adoption Model (TAM)
The Technology Adoption Model (TAM) is a theoretical framework that explains how users come…
Significance (σ or Sigma)
Significance in statistics refers to the measure of how far a result deviates from…
Conversion Rate (CR)
Conversion Rate (CR) is a fundamental metric in digital marketing used to measure the…
Line of Business (LOB)
Line of Business (LOB) refers to a category within a company that deals with…
Business Value Pyramid
One way to look at business value is by using the Business Value Pyramid…
Business Unit (BU)
A Business Unit (BU) is a distinct subdivision within a larger company that operates…
Customer Lifetime Value (CLV)
This is a calculation of the total value of a customer over their entire…
Qualtrics XM Platform
Qualtrics XM Platform is a comprehensive experience management (XM) platform that helps organizations collect,…
Compound Annual Growth Rate (CAGR)
The Compound Annual Growth Rate (CAGR) is a financial metric used to measure the…
Latest Research
The more recent insights, trends, and stats to guide your work
BERA.ai: Beyond Utility: Cultivating Personal Connection for Gen Z Payment Loyalty
In the report, Why Personal Connection with Gen Z Is Becoming an Advantage for Payment Brands, Analysis across more than…
Up-to-the-Minute
Analysis & Insights from the last 48 hours
Three converging signals define this moment. First, AI-driven commerce is generating real traffic but failing to convert it at the same rates as traditional search…
The AI transformation of marketing is no longer a future-state planning exercise, but rather a present-tense organizational redesign challenge.
The news cycle delivered a set of announcements that, taken together, reveal a marketing technology landscape in genuine structural transition, not the steady but incremental…
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