#539: Maximizing first-party data using AI with Tara DeZao, Pega
As the marketing world braces for the impact of the sunsetting of third-party cookies, innovative strategies are stepping up to redefine how businesses engage with customers. Joining us today to talk about this as well as the impact of Generative AI on enterprise marketing is Tara DeZao, Product Marketing…
Psychological safety fosters creative confidence for all types of teams
Psychological safety is a key factor in fostering creative confidence within a team or organization.
Integrated data creates more efficient AI for marketers
The podcast episode featuring Afif Khoury of SOCi discusses the importance of integrated data for efficient artificial intelligence (AI). Khoury emphasizes the need for marketers to address data fragmentation in order to effectively leverage AI technologies and drive business success. Data fragmentation refers to the scattered and disjointed nature…
Using domain-specific AI in the enterprise
Domain-specific AI is a powerful tool that has the potential to revolutionize the way businesses operate and interact with their customers.
#89: Salesforce’s Approach to Customer Success, AI, & CX
Salesforce.com is THE leader among their peers (11 straight years) in Customer Relationship Management solutions. Phil Nanus leads Salesforce’s Customer Success organization, a team of over 2000 employees. He shared invaluable…
The Experience of Jessica Noble at the CX World Games 2024
The CX Goalkeeper Podcast joins the Customer Experience World Games 2024. I have the incredible honor of interviewing captains, vice-captains, judges, and friends of the CXWG 2024. These are short interviews to share outstanding people’s experiences…
#538: Open source in the enterprise with Jon Stewart, ZenSource
As industries continue to evolve, the debate intensifies around the use of proprietary versus open-source solutions, especially within highly regulated sectors.Joining us today to discuss this is Jon Stewart, President of ZenSource.
How AI is accelerating personalized customer experiences
Artificial Intelligence (AI) accelerates personalized customer experiences by enabling marketers to analyze vast amounts of data quickly and efficiently. With AI technology, marketers can gain valuable insights into customer preferences, behaviors, and trends, allowing them to create personalized marketing campaigns that resonate with their target audience.
#16: Observability vs. monitoring and its effect on the customer experience with Gerardo Dada, CMO at Catchpoint
In today’s tech-driven landscape, the concepts of “observability” and “monitoring” play pivotal roles, especially for B2B companies involved in web-based applications and DevOps. Understanding these concepts is crucial for ensuring application…
Empowering teams rather than micromanaging them
Empowering teams involves giving them the autonomy and trust to make decisions and take ownership of their work. This approach can lead to increased motivation, creativity, and overall success for the organization.
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