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#49: One Amazing Thing About Klaviyo with Grant Deken
What if you could unite your marketing, data, and customer experience into one autonomous, intelligent platform, giving you your own, AI-first, B2C CRM? Welcome to One Amazing About Klaviyo. Today we’re talking with Grant Deken, Head of Product, Klaviyo Service at Klaviyo and he will be sharing their Service Suite, consisting of Customer Hub and Customer Agent with us today.
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Intrapreneur
An intrapreneur is an employee within a company who takes on an entrepreneurial role,…
Monthly Recurring Revenue (MRR)
Monthly Recurring Revenue (MRR) is a metric that tracks the amount of recurring revenue…
Identity Resolution
Identity resolution is the process of recognizing and linking identifiers that belong to the…
Third-Party Logistics (3PL)
Third-party logistics (3PL) refers to the practice within the ecommerce sector where companies outsource…
_Center of Experience
A Center of Excellence that is built around promoting brand experience, or the combination…
Digital Transformation
Digital transformation can be defined as the adoption of digital technology throughout an organization.…
Product Listing Page (PLP)
A Product Listing Page (PLP) is the page type in an e-commerce experience that…
_The Evolution of Brands
Over time brands and branding has evolved through 5 important stages.
Agentic AI
Agentic AI refers to artificial intelligence systems capable of autonomous decision-making, action-taking, and adaptation…
Multimodal AI
Multimodal AI refers to artificial intelligence systems that can process, interpret, and generate data…
Adobe Experience Manager (AEM)
Adobe Experience Manager (AEM) is a comprehensive content management solution designed to streamline the…
First-Party Customer View
Brands have a thorough understanding of their customers and governance over customers’ data privacy…
Expert Mode Articles
Hear from Thought Leaders About Marketing technology, CX, and Digital Transformation
Expert Mode: Navigating the Evolving E-commerce Landscape
The e-commerce landscape is in constant flux, a dynamic environment shaped by evolving consumer behaviors,…
Expert Mode: The Untapped Power of AI: How SMBs Are Outpacing Enterprises in Adoption and Innovation
Artificial intelligence (AI) is no longer a futuristic concept reserved for tech giants. It’s rapidly…
Expert Mode: Humanizing AI-Driven Personalization in Retail
The convergence of AI and human expertise is reshaping the retail landscape, enabling brands to…
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Check out these books that discuss how to create an optimal digital patient experience.
