A Guide to Marketing Technology and CX

From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers and CX professionals information and insights to make better decisions.

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Martechipedia™

The marketing technology wiki serving as a guide for CMOs, marketing and customer experience leaders, and aspiring leaders

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Enterprise Resource Planning (ERP)

Enterprise Resource Planning (ERP) refers to a category of business management software that integrates…

Adobe Experience Platform (AEP)

Adobe Experience Platform (AEP) is a real-time customer data platform designed to unify customer…

Internet of Things (IoT)

The Internet of Things (IoT) refers to a network of physical objects—often called “things”—that…

Augmented Reality (AR)

Augmented Reality (AR) is a technology that overlays digital content and information—such as images,…

Amperity

Amperity is an AI-powered Customer Data Platform (CDP) that enables enterprises to unify fragmented…

Sitecore XM Cloud

Sitecore XM Cloud is a cloud-native, headless SaaS content management system that enables brands…

Reverse Logistics

Reverse logistics in the context of e-commerce refers to the process of managing the…


The Agile Brand with Greg Kihlström

Don't miss a thing. Listen to the top marketing technology podcast with host Greg Kihlström


The Agile Brand Guide E-commerce
The Agile Brand Guide: E-commerce is now available in print and digital formats. Featuring contributions from some of the world's top e-commerce thought leaders.

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The Agile Brand Guide® Book Series

The internationally best-selling series available in print, digital and audio.

In 3 hours or less, get up to speed on the trends, issues, and trends that affect your work. Marketing technology, CX, and strategy books for busy professionals.

The Agile Brand Guide®: Generative AI is now available

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The Agile Brand Guide
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